TikTok this month announced the launch of an education program for creative agencies. TikTok created a CAP University (Creative Agency Partnerships), providing a curriculum that teaches creative agencies what they need to know to get started on TikTok.
According to TikTok, the goal is to inspire next-level creative content, and after completing the program, enrollees will be able to lead conversations with their clients, concept and create for the platform.
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The modules are TikTok 101, From Briefing to Pitching, Concepting and Creating for TikTok, Trends and Music Licensing, and Collaborating with Creators.
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