Yahoo and Taboola close the 30-year deal

Yahoo and Taboola yesterday closed a 30-year commercial agreement. Taboola becomes the native advertising partner for all of Yahoo’s digital properties. Taboola native ads and outstream inventory will be available to buy through the Yahoo DSP.

Yahoo and Taboola
Yahoo and Taboola 

This post is for paying subscribers only

Already have an account? Sign in.

Subscribe to PPC Land

Don’t miss out on the latest issues. Sign up now to get access to the library of members-only issues.