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By Luís Daniel Rijo in Video News —

YouTube Creators Update: Deep Dive into the Latest Features

This week's YouTube Creators Update brings exciting news for creators seeking improved workflows, engagement opportunities, and monetization tools. Let's explore each update in detail.

Affiliate Product Tagging on Live Streams
Affiliate Product Tagging on Live Streams

This week's YouTube Creators Update highlights several new features and updates designed to improve the creator experience:

1. Uploads in Studio Mobile: Creators can now directly upload videos and shorts from their mobile gallery and set monetization status within the Studio Mobile app.

2. Posts-Only Feed: A dedicated feed showcasing posts from subscribed channels and recommended posts is now available on Android and iOS mobile devices.

3. Affiliate Product Tagging on Live Streams: Creators in the YouTube Shopping program can tag products from participating merchants within their live streams, offering an additional monetization option.

4. Channel Memberships Free Creator Gifting: Creators with membership tiers below $5 can give away 10 free memberships per month during live streams and premieres.

5. Community Posts: Interact with creators on a deeper level by replying to polls, quizzes, pictures, and GIFs within their Community posts.

Uploads in Studio Mobile

  • Creators can now directly upload videos and shorts from their mobile gallery.
  • Monetization status can be set directly within the Studio Mobile app.

Impact:

  • Streamlined workflow for content creation and publishing on mobile devices.
  • Increased flexibility and control over monetization settings.

Posts-Only Feed

  • A dedicated feed showcasing posts from subscribed channels and recommended content is available on Android and iOS.
  • Users can discover text, image, and poll-based updates from creators.

Impact:

  • Improved community engagement through access to diverse post formats.
  • Increased reach for creators through exposure in the dedicated feed.

Affiliate Product Tagging on Live Streams

  • Creators in the YouTube Shopping program can tag products from participating merchants within live streams.
  • Viewers can click on tagged products to learn more and purchase directly.

Impact:

  • New revenue stream through affiliate commissions on tagged products.
  • Enhanced viewer engagement with a direct path to purchase.
  • Strengthened brand collaborations through live product showcases.

Channel Memberships Free Creator Gifting

  • Creators with membership tiers below $5 can offer 10 free memberships per month during live streams and premieres.

Impact:

  • Potential for membership growth by attracting new members with free trials.
  • Increased engagement from existing members participating in live events.
  • Fostering a sense of exclusivity and appreciation among gifted members.

Community Posts

  • Creators can host interactive content like polls, quizzes, and image-based updates.
  • Viewers can directly respond and participate in these posts.

Impact:

  • Deeper engagement with the audience through more personal interactions.
  • Valuable feedback and insights gained through audience responses.
  • Potential for content inspiration based on audience engagement.

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