Acast Podcast Ads deliver €7 Million to Irish Podcasters
Acast today announced that its podcast ad sales in the Irish market have generated over €7 million in revenue for podcast creators since launching locally in 2019.
Acast today announced that its podcast ad sales in the Irish market have generated over €7 million in revenue for podcast creators since launching locally in 2019.
The company now boasts more than four million monthly listens in Ireland and houses some of the country's most popular podcasts, including The Blindboy Podcast, The David McWilliams Podcast, The Tommy, Hector and Laurita Podcast, Catch Up with Louise McSharry, The Witness, I'm Grand Mam, and The Stand with Eamon Dunphy.
Last year, the company launched its Acast Amplifier program in Ireland to support new and emerging creators. Additionally, Acast has developed innovative products and tools to help podcasters grow their listenership and attract advertisers.
"We are fiercely proud of our Irish voices at Acast, and we are home to the biggest, best, and award-winning podcasts in Ireland," said Jennifer Dollard, Content Director of Acast Ireland. "The €7 million figure is a testament to the hard work all of our creators put into creating these incredible podcasts. We look forward to working with our wider network to ensure we continue to help podcasters big and small earn money for their craft."
Micheál Scully, Director of Sales at Acast Ireland, added, "Since 2014, Acast has been on a mission to create the most valuable marketplace for podcasters, no matter their size. We launched in Ireland five years ago to continue that mission, and it's clear that we are well and truly on the way to achieving this objective.