Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, native, and DOOH. Based in Europe. Reach out via [email protected]
A federal judge today blocked the Trump administration from designating Anthropic a supply chain risk, ruling the action was First Amendment retaliation against the AI company.
RTL Deutschland announces an agentic AI strategy across content, production and on-air branding, with implications for German TV advertising and media buying.
Google Search Live expands to all AI Mode markets on March 26, 2026, powered by Gemini 3.1 Flash Live, bringing multimodal voice and camera search to 200+ countries.
OTTO Advertising grew retail media revenue 49% in fiscal 2025/26, after launching a proprietary DSP in October 2025 and keyword targeting delivering 120% ROAS gains.
Google's February 2026 guide reveals how AI collapsed the consumer decision window - with 77% of AI Mode users making faster choices and 75% more confident ones.
YouTube expands its Shopping affiliate program to all YouTube Partner Program creators, including those with just 500 subscribers, opening product tagging and commissions to smaller channels across 12 countries.
VAB accuses Nielsen of suppressing February 2026 TV data showing linear surging past streaming, raising questions about measurement neutrality during upfront season.
VIOOH partners with Orange Barrel Media and IKE Smart City today, adding 2,281 digital screens and 6.3 billion monthly impressions across 27 US cities to its programmatic platform.
