Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, native, and DOOH. Based in Europe. Reach out via [email protected]

Luis Rijo's Work 8674 Articles

Retail - Jan 08, 2026 Amazon splits variation reviews in bid to stop misleading ratings

Amazon restricts review sharing across product variations starting February 12, 2026, forcing sellers to rebuild ratings for dissimilar products.

by Luis Rijo

AI - Jan 08, 2026 Tailwind CSS lays off 75% of engineering team as AI impacts revenue

AI impact forces Tailwind CSS to cut 75% of staff despite growing popularity and declining revenue by 80%

Tailwind CSS laid off three-quarters of its engineering team on January 6, 2026, after AI-driven traffic decline slashed revenue by 80% despite framework's growing popularity.

by Luis Rijo

Search - Jan 07, 2026 British news publishers face brutal rankings collapse in Google update

Chart showing UK news publishers' Google visibility drops during December 2025 core update rollout.

The Times and Money Saving Expert emerge as rare winners while The Guardian, Telegraph, and other UK publishers suffer dramatic visibility losses in December update.

by Luis Rijo

Video - Jan 07, 2026 Spotify cuts Partner Program barriers as Audioboom stakes video claim

Spotify lowers eligibility thresholds for video creators while introducing API integration with Acast, Audioboom, Libsyn, Omny, and Podigee on January 7.

by Luis Rijo

AI - Jan 07, 2026 Yahoo DSP embeds AI agents that actually run campaigns today

Yahoo DSP's Yours Mine Ours framework diagram showing partner accessible data and native agent integration

Yahoo DSP launched agentic AI capabilities on January 6, enabling advertisers to automate campaign setup, troubleshooting, and optimization through natural language.

by Luis Rijo

Data - Jan 07, 2026 Google's hidden data controls let advertisers block tag tracking

Screenshot showing Google Tag data transmission controls interface with advertising, analytics, and diagnostic restriction options.

Unnoticed Google Tag feature enables advertisers to block advertising, analytics, and diagnostic data collection when users deny consent across platforms.

by Luis Rijo

Social - Jan 07, 2026 X opens Articles to all Premium users, ending exclusive pricing tier

X expands Articles feature to all Premium subscribers, ending Premium+ exclusivity for long-form content.

X expands long-form content publishing beyond Premium+ subscribers, potentially reshaping content monetization on social platforms while raising questions about differentiation.

by Luis Rijo

Display - Jan 07, 2026 Uber debuts Journey Takeover with Coca-Cola at your destination

Uber Journey Takeover displays Coca-Cola branded maps with custom icons for stadium destinations

Uber Advertising launches Journey Takeover format January 6, 2026, pairing branded maps with destination-linked ads as Coca-Cola campaigns debut across 12 markets.

by Luis Rijo