Similarweb reports quarter 2024 results, highlighting growth and profitability
The company reported sustained momentum in both top and bottom-line performance, demonstrating healthy financial growth.
Luis Rijo
Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land
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DoubleVerify stock tumbles after lowering Revenue Guidance
Shares of DoubleVerify (DV) plunged nearly 39% on Wednesday after the advertising technology company reported mixed first-quarter results and lowered its full-year revenue guidance.
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Malformed Bundle IDs plague Connected TV advertising
Bundle IDs are unique identifiers assigned to apps on streaming devices like Roku or Amazon Fire TV.
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GA4 introduces Saved Comparisons
Google Analytics 4 (GA4) this week introduced a feature called Saved Comparisons.
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Innovid reports solid Q1 2024, exceeding revenue expectations in Connected TV market
The report revealed positive financial performance, with revenue exceeding analyst expectations.
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Disney reports mixed Q2 Earnings: streaming growth offset by park downturn
The report revealed a mixed bag of results, with strong growth in the company's streaming services balanced by a decline in revenue from its Parks, Experiences and Products (PEP) segment.
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Hotel Ads: reduced visibility and increased reliance on intermediaries
The implementation of the DMA in the EU has significantly impacted hotel distribution on Google Hotel Ads.
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Amazon makes a splash in South Africa: e-commerce giant launches local marketplace
Amazon yesterday officially entered the South African e-commerce market with the launch of amazon.co.za.
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SKAdNetwork takes root on Reddit: deeper post-install insights for app install campaigns
This update introduces SKAdNetwork (SKAN) conversion reporting, allowing marketers to gain deeper post-install insights into their iOS app campaigns.
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Reddit reports strong User Growth and Revenue Increase in Q1 2024
The report highlights significant growth in user engagement and revenue, marking a positive start for the company following its recent IPO.
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Site Reputation Abuse: manual reviews currently underway
Sullivan's tweet clarifies that Google is currently enforcing the Site Reputation Abuse Policy through manual reviews.
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Grok expands to the UK market
Large language model (LLM) platform Grok this week announced its official launch in the UK market.
