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Luis Rijo
Frankfurt, Germany
10831 posts

Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land

Posts

Previous Posts
  • Kik, TuneIn Radio, and Tumblr lead in Mobile Ad Revenue 1 min read

    Kik, TuneIn Radio, and Tumblr lead in Mobile Ad Revenue

    Pixalate today released its February 2024 Global Top Grossing Mobile Apps Report. The report analyzes app revenue within the Google Play Store, highlighting apps generating the most open programmatic advertising income across various regions worldwide.

  • Snapchat and Lumen Research launch global attention measurement tool for rich media ads 2 min read

    Snapchat and Lumen Research launch global attention measurement tool for rich media ads

    Lumen Research this month unveiled a partnership with Snapchat, providing advertisers with powerful new tools to measure and optimize visual attention for the platform's innovative rich media ad formats.

  • Google expand Product Studio to merchants in Australia and Canada 2 min read

    Google expand Product Studio to merchants in Australia and Canada

    Google today announced exciting news for merchants in Australia and Canada: Product Studio, a suite of free, AI-powered image generation tools, is now available to businesses in these markets.

  • Adobe and Microsoft integrate Generative AI into Microsoft 365, supercharging marketing workflows 3 min read

    Adobe and Microsoft integrate Generative AI into Microsoft 365, supercharging marketing workflows

    Unveiled at Adobe Summit, the world's largest digital experience conference, this collaboration integrates Adobe Experience Cloud workflows and insights with Microsoft Copilot for Microsoft 365.

  • Google Chrome optimized for arm-compatible Windows PCs now available 1 min read

    Google Chrome optimized for arm-compatible Windows PCs now available

    Google today announced the rollout of a fully optimized version of its popular Chrome browser for Windows PCs powered by Arm-based Snapdragon processors. This new release promises significant speed and performance improvements for users of Arm-compatible Windows devices.

  • Triton Digital acquires Sounder, enhancing audio advertising capabilities 4 min read

    Triton Digital acquires Sounder, enhancing audio advertising capabilities

    This strategic move will strengthen Triton Digital's position by combining their renowned audio streaming and podcasting technology with Sounder's cutting-edge AI-powered podcast insights and brand suitability solutions.

  • IAB addresses in-game ad quality, unveils guidelines for better user experience 1 min read

    IAB addresses in-game ad quality, unveils guidelines for better user experience

    In a sign of the continued explosive growth of the video game industry, a new study from the Interactive Advertising Bureau (IAB) reveals that advertising investment within games is booming.

  • iSpot and Comcast’s AudienceXpress announce new Data Collaborations 1 min read

    iSpot and Comcast’s AudienceXpress announce new Data Collaborations

    iSpot this week announced a collaboration with Comcast's AudienceXpress. The partnership is focused on driving innovation within cross-platform TV advertising.

  • Amazon Pharmacy brings same-day delivery to New York City and Los Angeles, uses AI to expedite medication delivery 1 min read

    Amazon Pharmacy brings same-day delivery to New York City and Los Angeles, uses AI to expedite medication delivery

    Amazon Pharmacy today announced the rollout of Same-Day Delivery for prescription medications in New York City and the greater Los Angeles area.

  • Google Street View launches in Kazakhstan 1 min read

    Google Street View launches in Kazakhstan

    Google Street View yesterday opened a virtual window into the heart of Central Asia, launching its immersive imagery in Kazakhstan.

  • eDreams ODIGEO and Independent Platforms call for EU Action against Google's alleged DMA violations 1 min read

    eDreams ODIGEO and Independent Platforms call for EU Action against Google's alleged DMA violations

    Travel platform eDreams ODIGEO and other independent businesses are urging the European Commission to take decisive action against Google.

  • Google Search experts to descend on Warsaw for Search Central Live 2024 1 min read

    Google Search experts to descend on Warsaw for Search Central Live 2024

    Google will host its popular Search Central Live event in Warsaw, Poland, on April 24, 2024. Website owners, developers, SEOs, and anyone passionate about how Google Search works are invited to apply for an exclusive invitation.

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