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Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]

Luis Rijo's Work 9741 Articles
Data   -   Aug 29, 2024 Reddit launches a Custom Audience API
Reddit

Reddit launches Custom Audience API with CDP partners, offering advertisers advanced targeting and retargeting options for improved campaign performance.

by Luis Rijo
Data   -   Aug 29, 2024 App Store announces global price and tax updates for digital products
App Store

App Store revises pricing and taxation for digital goods across multiple countries, affecting developers and consumers alike.

by Luis Rijo
Social   -   Aug 29, 2024 Snapchat unveils personalized features for enhanced user expression
New comics for you and your BFFs

Snapchat introduces custom ringtones, Snap replay, lyric stickers, and AI-powered lenses to enhance user communication and creativity.

by Luis Rijo
Data   -   Aug 29, 2024 GA4 enhances reporting with Row Plotting in Line Charts
Plot rows in line charts

Google Analytics 4 users gain powerful new data visualization capabilities with the introduction of row plotting in line charts.

by Luis Rijo
Display   -   Aug 29, 2024 Display Advertising: from direct buys to real-time bidding
Google Display Network (GDN)

Explore the transformation of display advertising, from early direct sales to complex real-time auctions and exchanges.

by Luis Rijo
Search   -   Aug 29, 2024 Google Trends unveils advanced features for enhanced data analysis
Google Trends: use of punctuation for advanced searches

Google Trends introduces advanced search capabilities and comparison tools, empowering users with deeper insights into search data.

by Luis Rijo
Search   -   Aug 29, 2024 Google senior analyst debunks link quantity myths in SEO practices
Nobody at Google counts the links or words in blog posts

John Mueller of Google clarifies misconceptions about link quantities in blog posts, emphasizing content quality over metrics.

by Luis Rijo
Search   -   Aug 29, 2024 Google updates Organization Markup Usage in Search Results
Organization structured data

Google clarifies how organization markup influences search results, impacting logos and disambiguation.

by Luis Rijo
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