Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]

Luis Rijo's Work 9742 Articles

Data - Aug 18, 2024 Google Trends Tutorial: New insights into search behavior and topic comparison

Google's latest tutorial unveils advanced features for comparing search terms and topics across platforms.

by Luis Rijo

Video - Aug 18, 2024 CTV emerges as key channel for engaging black American audiences, study shows

New research reveals Connected TV's potential for personalized advertising to Black American viewers, driving engagement and action.

by Luis Rijo

Data - Aug 18, 2024 IAB launches diligence platform to streamline digital ad privacy compliance

New IAB Diligence Platform addresses growing privacy regulations in digital advertising, offering standardized compliance tools.

by Luis Rijo

Display - Aug 18, 2024 Demand Gen Ad Specs

Explore the technical specifications for Demand Gen campaigns, covering image, video, and text requirements for effective ads.

by Luis Rijo

Display - Aug 18, 2024 Understanding Demand Gen Placements

Explore Demand Gen placements, Google's approach to serving visual ads across YouTube, Discover, and Gmail platforms.

by Luis Rijo

Retail - Aug 18, 2024 FTC to combat fake reviews and testimonials

New FTC rule prohibits fake reviews, undisclosed paid testimonials, and other deceptive practices involving consumer feedback.

by Luis Rijo

Video - Aug 18, 2024 Google to implement Limited Ad Serving policy on YouTube starting September

Google announces changes to its Limited Ad Serving policy, affecting YouTube advertisers from September 2024 to 2026.

by Luis Rijo

Data - Aug 18, 2024 Google unveils AI-Powered Pixel 9, Watch 3, and Buds Pro 2 at Made by Google 2024

Google announces new AI-driven devices including Pixel 9 phones, Pixel Watch 3, and Pixel Buds Pro 2 with enhanced Gemini integration.

by Luis Rijo