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Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]

Luis Rijo's Work 9777 Articles
Display   -   Mar 27, 2024 Understanding Demand Gen in Google Ads
Demand Gen

Demand Gen campaigns are designed to help businesses generate demand and achieve tangible business outcomes across Google's most engaging, visually-rich surfaces.

by Luis Rijo
Social   -   Mar 26, 2024 LinkedIn launches Pages Messaging
LinkedIn launches Pages Messaging

LinkedIn today announced the launch of Pages Messaging, a powerful new feature that allows organizations to engage in direct, one-on-one conversations with their LinkedIn audience.

by Luis Rijo
Display   -   Mar 26, 2024 Kik, TuneIn Radio, and Tumblr lead in Mobile Ad Revenue
Kik, TuneIn Radio, and Tumblr lead in Mobile Ad Revenue

Pixalate today released its February 2024 Global Top Grossing Mobile Apps Report. The report analyzes app revenue within the Google Play Store, highlighting apps generating the most open programmatic advertising income across various regions worldwide.

by Luis Rijo
Social   -   Mar 26, 2024 Snapchat and Lumen Research launch global attention measurement tool for rich media ads
Snapchat and Lumen Research

Lumen Research this month unveiled a partnership with Snapchat, providing advertisers with powerful new tools to measure and optimize visual attention for the platform's innovative rich media ad formats.

by Luis Rijo
Display   -   Mar 26, 2024 Google expand Product Studio to merchants in Australia and Canada
Product Studio

Google today announced exciting news for merchants in Australia and Canada: Product Studio, a suite of free, AI-powered image generation tools, is now available to businesses in these markets.

by Luis Rijo
Data   -   Mar 26, 2024 Adobe and Microsoft integrate Generative AI into Microsoft 365, supercharging marketing workflows
Adobe and Microsoft integrate Generative AI into Microsoft 365

Unveiled at Adobe Summit, the world's largest digital experience conference, this collaboration integrates Adobe Experience Cloud workflows and insights with Microsoft Copilot for Microsoft 365.

by Luis Rijo
Data   -   Mar 26, 2024 Google Chrome optimized for arm-compatible Windows PCs now available
Google Chrome

Google today announced the rollout of a fully optimized version of its popular Chrome browser for Windows PCs powered by Arm-based Snapdragon processors. This new release promises significant speed and performance improvements for users of Arm-compatible Windows devices.

by Luis Rijo
Audio   -   Mar 26, 2024 Triton Digital acquires Sounder, enhancing audio advertising capabilities
Sounder

This strategic move will strengthen Triton Digital's position by combining their renowned audio streaming and podcasting technology with Sounder's cutting-edge AI-powered podcast insights and brand suitability solutions.

by Luis Rijo
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