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Luis Rijo
Frankfurt, Germany
11017 posts

Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land

Posts

Previous Posts
  • Amazon introduces ad creative editing on Sponsored Brands 1 min read

    Amazon introduces ad creative editing on Sponsored Brands

    Amazon this month announced that advertisers doing Sponsored Brands campaigns will now be able to edit the ad creative.

  • Amazon DSP now showing creative disapprovals on Google and Xandr 1 min read

    Amazon DSP now showing creative disapprovals on Google and Xandr

    Amazon this month introduced a new feature that enables advertisers to see if the creatives are disapproved in Google or Xandr (AppNexus) exchanges.

  • Snap daily active users grew 20% YOY last quarter 1 min read

    Snap daily active users grew 20% YOY last quarter

    Snap today announced the financial results for the quarter ended last month. Snap’s revenue increased 44% to $462 million in Q1 2020, compared to the prior year. The Daily Active User (DAU) growth accelerated to 20% year-over-year.

  • Google opens the search results on the Google Shopping tab for free listings 1 min read

    Google opens the search results on the Google Shopping tab for free listings

    Google today announced that is introducing free listings on the search results on the Google Shopping tab. Free listings will appear in the U.S. before the end of April.

  • adsquare integrates ALC data in the Audience Management Platform (AMP) 1 min read

    adsquare integrates ALC data in the Audience Management Platform (AMP)

    adsquare today announced a new partnership agreement with ALC. ALC segments will be available in adsquare’s Audience Management Platform (AMP), ready to be used on planning and programmatic media buying in the US.

  • TrafficGuard launches a free protection against click ad fraud 1 min read

    TrafficGuard launches a free protection against click ad fraud

    TrafficGuard today announced the launch of a free pay-per-click (PPC) protection. The free plan is free up to $2,500 spend in Google Ads.

  • Searchmetrics appoints Ken Ogenbratt as new CFO 1 min read

    Searchmetrics appoints Ken Ogenbratt as new CFO

    Searchmetrics this week appointed Ken Ogenbratt as new CFO. Ken Ogenbratt has promoted from his role as VP Finance, and he replaces the outgoing CFO Dirk Wolf, who left in March 2020.

  • Tubi rolls out Tubi Kids on Android 1 min read

    Tubi rolls out Tubi Kids on Android

    Tubi this week rolled out Tubi Kids on Android. Tubi Kids features a library of children’s content with over 1,200 movies and television shows or over 5,000 hours of content.

  • Quora renews the Ads Manager design

    Quora renews the Ads Manager design

    Quora this week rolled out a new Quora Ads Manager design. According to Quora, the update contains improvements to the design of Ads Manager with the goal of making it easier to navigate and manage campaigns.

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