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Luis Rijo
Frankfurt, Germany
11338 posts

Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land

Posts

Previous Posts
  • 1 min read

    AdPredictive names Kristin Frank as first president

    AdPredictive today announced the appointment of Kristin Frank as first president. Before joining AdPredictive, Kristin spent 23 years at Viacom, most recently as Chief Operating Officer of MTV. In her role as president of AdPredictive, Kristin will maximize the growth as the leader of the strategy, operations, sales, marketing, and

  • 1 min read

    Collab launches an ad sales unit

    Collab announced today they are launching an ad sales unit. Google ad veteran Art Zeidman will head the ad sales unit. Zeidman joins Collab as executive vice president, growth. Collab is an independent digital content studio that is rated top ten YouTube partner by ComScore. Collab averages nearly seven billion

  • 1 min read

    Neurotechnology launches a new Face Verification SDK available for app integrations

    Neurotechnology today announced the release of the new Face Verification software development kit (SDK). Face Verification SDK is designed for the integration of facial authentication into applications for mobile devices and PCs, providing security through biometric face recognition and liveness detection to prevent spoofing. According to Neurotechnology, the Face Verification

  • 1 min read

    China Daily introduces the Global Edition in the app

    China Daily app's global edition was launched yesterday, providing a new option for its broad international readership. Users will need to upgrade the app to the latest version before trying out the new edition. The move, a first among China's English news apps, came on the

  • Roku adds premium subscriptions to The Roku Channel in addition to the free ad-supported movies 2 min read

    Roku adds premium subscriptions to The Roku Channel in addition to the free ad-supported movies

    Roku yesterday announced it is expanding The Roku Channel to include “Premium Subscriptions.” Users will be able to watch both free ad-supported and paid premium entertainment in one interface, with personalized recommendations, where they can browse, trial and subscribe to popular services.

  • Acer launches TravelMate X3410, a new notebook designed for SMB 1 min read

    Acer launches TravelMate X3410, a new notebook designed for SMB

    Acer today announced its new TravelMate X3410, a notebook series for small and medium-sized business. Acer says the 14-inch TravelMate X3410 is designed for professionals requiring a sleek, yet powerful device for multitasking and heavy workloads while withstanding the rigors of frequent travel. In the US, prices for

  • CallTrackingMetrics now integrated with VWO

    CallTrackingMetrics (CTM) today announced an integration with VWO, the platform that enables advertisers to conduct visitor research, build an optimization roadmap, and run continuous experimentation. Users using VWO can track engagement, clicks, conversions, signups, or anything else that matters to you and your business through their A/B testing service.

  • 1 min read

    Cheddar taps MightyHive to extend impact of select client campaigns programmatically

    Cheddar today announced that it has selected MightyHive as its partner for programmatic advertising services.  Cheddar says that will partner with MightyHive to implement and leverage Google Analytics 360 for performance tracking, and to extend the reach and impact of select client campaigns programmatically. “Several of our clients asked us

  • 1 min read

    Official: Spencer Neumann is the new Netflix CFO

    Spencer Neumann is joining Netflix as CFO (Chief Financial Officer). Netflix says Neumann is an accomplished media and financial executive who was most recently CFO of Activision Blizzard and previously held several senior positions at The Walt Disney Company. Spencer Neumann succeeds David Wells who served as CFO since 2010.

  • 2 min read

    The German roadmap for 5G

    The Bundesnetzagentur last month opened the auction procedure for the 5G spectrum in Germany. The auction has 2 GHz and 3.6 GHz frequency ranges, that allow users to have at least 100 Mbps download speed. The Bundesnetzagentur created final award conditions and auction rules in the 5G spectrum auction,

  • 1 min read

    Nokia names Sandra D. Motley as President of Fixed Networks

    Nokia named Sandra D. Motley as President of its Fixed Networks Business Group. Sandra D. Motley started today and reports to Nokia President and CEO Rajeev Suri. Sandra D. Motley succeeds Federico Guillén, named President of Customer Operations, EMEA & APAC. Nokia Fixed Networks offering solutions, professional services, consulting, maintenance,

  • 1 min read

    Podcasts: Listen Notes launches Listen Real-Time and Just Listen app

    Listen Notes yesterday launched a new feature and a new app that increase the discoverability of new podcasts and episodes. Wenbin Fang, CEO of Listen Notes, stated that for now, these are 2 experiments. Listen Notes is a search engine for podcasts with a database including more than 604k podcasts

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