Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land
Listen Notes yesterday launched a new feature and a new app that increase the discoverability of new podcasts and episodes. Wenbin Fang, CEO of Listen Notes, stated that for now, these are 2 experiments. Listen Notes is a search engine for podcasts with a database including more than 604k podcasts
Global shipments of 60-inch and larger TV screen sizes increased more than 40 percent, year over year in the third quarter, with even stronger growth in North America and emerging markets, as prices fell to new lows for 65-inch and 75-inch sizes. According to IHS Markit, this
IHS Markit evaluated nine IoT (Internet of Things) platform vendors based on market presence and momentum. Huawei ranked first among the players based on the volume of devices, strategic commitment, growth rate of devices, breadth of vertical markets, ecosystem development, and technical innovation. The players on the IoT Platform Vendor
Cyclonis Password Manager has earned the AppEsteem Certification, meeting the guidelines for clean software. Cyclonis says Password Manager's certification satisfies over 100+ different App Certification Requirements (ACRs) covering a variety of the most comprehensive consumer-protection oriented guidelines in the software industry. "The announcement of Cyclonis Password
Google has 12 bots crawling the web and the apps. The crawlers are APIs-Google, AdSense, AdsBot Mobile Web Android, AdsBot Mobile Web, AdsBot, Googlebot Images, Googlebot News, Googlebot Video, Googlebot (Desktop), Googlebot (Smartphone), Mobile AdSense, Mobile Apps Android.
Know here the metrics advertisers use to report, when they buy digital audio ads programmatically: Audio eCPCA (Cost per Listen) The spent budget divided by the Completes. Completes The number of impressions for which an ad clip played to completion. Action According to IAB, this is the metric that indicates
Nokia and Telefónica Deutschland completed the construction of a joint "Early 5G Innovation Cluster" in Berlin. The "Early 5G Innovation Cluster" incorporates five sites in Telefónica's cellular network in Berlin-Friedrichshain. These sites, equipped with Nokia 5G Airscale radio and Wavence Microwave technology, will
6 eye tests are available on the self-testing DiagnosticGame app. DiagnosticGame™ app is a group of six automated games invented to measure visual acuity, color vision, stereopsis and relative brightness, and amblyopia. Measuring color vision is for free. The other tests have a cost of around 0.20 euros.
Samsung yesterday announced the introduction of Remote Access in Smart TV lineups, starting in 2019. Remote Access is a new feature providing enhanced wireless connectivity with PCs, tablets, and smartphones. Remote Access enables users to remotely control compatible programs and apps through their Samsung Smart TV. “Samsung and VMware share
Geofencing Marketing is one of the main uses of Location Marketing. With Geofencing Marketing, advertisers are able to target users on a virtual defined area.
Samsung Electronics announced today the projects in the showcase at CES, in Las Vegas Convention Center, Las Vegas Valley, Nevada, United States. The event will take place from January 8 through 11. The 8 AI-based projects were developed from Samsung C-Lab (Creative Lab) program and include: an in-
Having a marketing certification enables professionals to gain competitive advantages, execute projects with increased efficiency, increase the earning potential, update the skills and knowledge and build professional credibility. Professionals certified in different areas of online marketing can provide more value to a company where they work for. Here are our
