Luis Espada
Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, native, and DOOH. Based in Europe. Reach out via [email protected]
Nielsen tests smartwatch-style devices to track co-viewing during Super Bowl LX and major live events, building on Big Data + Panel measurement advances.
by Luis Espada
Milano Cortina 2026 Olympics drew criticism for AI-generated promotional content featuring Sabrina Impacciatore, raising brand safety concerns as advertisers confront quality issues.
by Luis Espada
Disney+ and Hulu advertising revenue reached record levels in Q1 fiscal 2026, signaling accelerated monetization of the entertainment giant's 122 million ad-supported streaming subscribers.
by Luis Espada
Google introduces Explorer Access level for Ads API while application delays affect developers seeking Basic and Standard access amid surging interest.
by Luis Espada
Dave Smart added 2MB truncation feature to Tame the Bots fetch tool on February 6, enabling technical SEO professionals to simulate Googlebot's reduced file size limits.
by Luis Espada
Amazon delivered 13 billion items the same or next day globally in 2025, saving Prime members an average of $550 on delivery and 64 physical store trips annually.
by Luis Espada
Google's 64-page technical guide reveals that most marketed AI agents are simple prompt chains, not production-ready autonomous systems built with proper monitoring and reliability frameworks.
by Luis Espada
Music video network combines AI targeting with guaranteed attention scores, offering marketers certainty in an era where impression counts no longer suffice.
by Luis Espada