“We are excited to partner with innovative companies like Automizy, and we look forward to enabling as many marketers place dynamic native ads in their newsletters based on their subscribers’ profiles. This strategy not only generates more income, but it also increases engagement because of the personalized content these kinds of ads provide recipients with,” said Laurentiu Vladan, inboxAds’ CEO.
Automizy provides email automation tools. In Automizy, publishers optimize the email marketing delivery to increase email open rates.
“Expanding our portfolio with a complete email monetization solution is a step further in our strategy to provide our customers with a comprehensive selection of solutions via a private marketplace. This partnership gives our publishers easy access to email programmatic advertising, bringing them a fresh new revenue stream,” said Automizy Co-Founder and Head of Product.