HubSpot this week announced that it now offers free email creation, sending, and analytics as part of the free HubSpot CRM. Google, and LinkedIn ads were also introduced in addition to Facebook Ads, already available in the platform.
HubSpot CRM users are now able to create contact lists and send up to 2,000 emails per month, all with an email editor.
The company also announced today that it has expanded the capabilities of the free tier of its ads tools, which previously only supported Facebook lead ads. Starting today, users of HubSpot’s free marketing tools can manage and track up to $1,000 per month of ad spend across Facebook, Google, and LinkedIn ads. The tool also includes conversion-level reporting and up to two account connections. Both features feed insights back into the CRM, giving advertisers a view of how prospects and customers are interacting with their business.