GumGum yesterday announced it has raised $22M in a Series-D funding round. GumGum, founded in 2008, is a company providing solutions for advertising and media. Last year, GumGum achieved $155M in global revenue. In the last months, GumGum launched a Contextual Solution, In-Video ads, and deployed White Ops.
Yesterday, GumGum also announced that the marketing executive Lisa Licht has joined its Board of Advisors. Lisa Licht is currently a marketing and brand partnership consultant for AllBright, Illumination Animation, the Metrograph and Exploding Kittens. Prior to branching into consultancy, she was CMO at Live Nation Concerts and led award winning marketing campaigns at Mattel, 20th Century Fox, Hasbro and Yahoo.
“As I see it, this is the ideal time to get behind GumGum,” Licht said. “They have outpaced the market in terms of growth year-after-year, maintained profitability and now there’s an obvious inflection point at hand for contextual advertising in digital. That’s an area where GumGum already has a significant edge, so I’m looking forward to helping expand its lead in that area, while also contributing to success across the full breadth of GumGum’s business.”