In September, Amazon opened a physical store called Amazon 4-star. The Amazon 4-star stores are a new concept: all the products need to fulfill one of these 3 conditions:

  • A product that is rated 4 stars and above;
  • Is a top Seller;
  • Is a new product and trending on Amazon.com.

Prime members pay the Amazon.com price in store.

Inside Amazon 4-Star

Where is the Amazon 4-star store?

The store is located in one of New York’s most vibrant neighborhoods -SoHo - on Spring Street between Crosby and Lafayette Streets.

What are the opening times?

The first Amazon 4-star, in the address 72 Spring Street, New York, NY 10012, is open from Monday to Saturday: 10:00 a.m.–9:00 p.m. and on Sunday between 11:00 a.m. and 8:00 p.m.

Why an Amazon 4-star store?

Amazon says that has created Amazon 4-star to be a place where customers can discover products they will love. Amazon 4-star’s selection is a direct reflection of Amazon customers—what they’re buying and what they’re loving.

What is on sale in Amazon 4-star?

Amazon started selling some of the most popular categories on Amazon.com including devices, consumer electronics, kitchen, home, toys, books, and games.

What are the average ratings of Amazon 4-star?

The average rating of all the products in Amazon 4-star is 4.4 stars, and collectively, the products in the store have earned more than 1.8 million 5-star customer reviews.

What can buyers find in Amazon 4-star?

Throughout the store there are features like “Most-Wished-For,” a collection of products that are most added to Amazon.com Wish Lists; “Trending Around NYC,” hot products that NYC-area customers are buying on Amazon.com; “Frequently Bought Together”; and “Amazon Exclusives.” Amazon says these features, along with customer review cards with quotes from actual customer reviews, make it fun and easy to shop.

New and Trending Toys
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