Search Google releases a Policy Center to AdSense for Search (AFS) publishers Google yesterday announced AdSense for Search (AFS) publishers have now access to a Policy Center.
Social EDPB takes unprecedented action against Meta: Bans behavioral advertising data processing across EEA The European Data Protection Board (EDPB) today announced it has taken decisive action against Meta Ireland Limited, commonly known as Meta, concerning the processing of personal data for behavioural advertising.
Retail Google rolls out AI tools to help merchants create and manage product imagery Google Product Studio, a set of AI tools to help merchants create and manage product imagery, is now rolling out to all Merchant Center Next users in the US.
Retail Google adds a Small Business attribute to help shoppers finding local businesses Google today launched a new small business attribute in Merchant Center, making it easier for shoppers to find and support small businesses on Search and Google Maps.
Search Google completes the switch to Mobile-First indexing Google this week announced it has completed the switch to mobile-first indexing. This means that Google will now primarily use the mobile version of a website to index its pages and rank them in search results.
Retail DoubleVerify to include Amazon Custom Audiences in its measurement DoubleVerify this week announced a development in its collaboration with Amazon. DoubleVerify is providing a measurement solution for advertisers using Amazon Custom Audiences.
Video YouTube Shorts ads to become available in DV360 YouTube yesterday announced it will soon allow advertisers to reserve Shorts ads in the YouTube Select lineup using Display & Video 360 Instant Reserve.
Data GWI and Nielsen pair their data in the US The Nielsen GWI Fusion pairs rich data from both companies to provide a more complete and accurate picture of target audiences and how they engage with media.
Search Microsoft Advertising becomes available to clients in mainland China Microsoft Advertising and InMobi yesterday announced the expansion of their collaboration to to clients in Mainland China. Marketers in China will now be able to use search and native display features of Microsoft Advertising via InMobi.
Search Google Registry launches new top-level domain: .ing Google Registry yesterday announced the launch of a new top-level domain (TLD): .ing. This new domain extension is open to anyone and allows businesses and individuals to create single-word websites that reflect their passions, interests, and activities.
Video Equativ integrates IRIS_ID The partnership enable publishers to integrate the IRIS_ID, IRIS.TV’s universal content identifier, to offer brand-suitable, contextual ad targeting for online video and connected TV (CTV) inventory.
Video Oracle Advertising and The Trade Desk to offer video-level contextual via IRIS_ID Oracle Advertising and The Trade Desk this month announced they are partnering to offer video-level contextual intelligence for connected TV (CTV). The solution leverages Oracle Advertising's video-level contextual intelligence and brand suitability data, which is powered by IRIS.TV.
Data Comscore adds social incremental audiences to Media Metrix Multi-Platform suite Comscore this month announced the addition of social incremental audiences to its Media Metrix Multi-Platform suite.
Search Google unveils 3 new features to help users verify images and sources Google Search this month unveiled three new features to help users verify images and sources online. These new features are part of Google's ongoing efforts to help users navigate what they see online.
Social Meta Verified expands to businesses in Canada Meta yesterday announced it is expanding its Meta Verified test to businesses on Instagram and Facebook in Canada.
Social Pinterest Revenue Grows 11% in Q3, MAUs Up 8% Pinterest yesterday reported that revenue grew 11% year-over-year to $763 million in the third quarter of 2023. Global Monthly Active Users (MAUs) increased 8% year-over-year to 482 million. Adjusted EBITDA was $185 million for Q3.
Retail Omnicom to acquire Flywheel for $835 Million Omnicom Group Inc. (NYSE: OMC) yesterday announced that it has agreed to acquire Flywheel Digital, the digital commerce business of Ascential plc (LSE: ASCL.L), for a net cash purchase price of approximately $835 million.
Social Facebook and Instagram to offer subscription for No Ads in Europe Meta, the parent company of Facebook and Instagram, today announced it will offer people in the European Union, European Economic Area, and Switzerland the choice to pay a monthly subscription to use these platforms without any ads.
Display Google to deprecate Win/Loss Report Dimensions and Bidding Insights Tool in DV360 Google this month announced it will deprecate some dimensions in Win/Loss reports and the Bidding Insights tool in Display & Video 360 on November 15, 2023.
Retail Amazon expands Sponsored Products campaigns to Apps and Websites Amazon this month announced it is expanding Sponsored Products ad program to apps and websites in the United States. Starting with Pinterest, BuzzFeed, Hearst Newspapers, Raptive, and Ziff Davis.
Social HubSpot integrates TikTok Ads HubSpot and TikTok this week announced a partnership to make community-based customer acquisition easier for B2B brands. The integration allows HubSpot customers to capture leads from TikTok directly in HubSpot's Smart CRM.
Video Amazon Ads launches Sponsored TV Amazon Ads this month launched Sponsored TV, a pre-packaged solution that includes retail-aware, shoppable ad formats, making it easy for brands to get started with streaming TV advertising and drive measurable results.
Search IndexNow reaches 60 Million Websites and 1.4 Billion URLs submitted daily IndexNow, a protocol that allows websites to notify search engines of content changes in real time, this month announced it has reached a significant milestone: 60 million websites are now joining IndexNow daily, and 1.4 billion URLs are being submitted each day.
Retail Google launches AR Beauty Ads Google this month announced the launch of new AR beauty tools for shoppers and brands on mobile browsers. The new tools allow shoppers to try virtually hair color and foundation. It also enables brands to promote their products with AR Beauty ads.
Search Google launches Related Search for Auto Ads in AdSense Google last week launch Related Search for Auto ads in AdSense, a new feature displaying search terms related to the content of the pages that users are viewing.
