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Christian Juhl becomes global GroupM CEO

Christian Juhl becomes global GroupM CEO

GroupM this month announced that Christian Juhl will become global CEO on October 1, 2019, succeeding Kelly Clark.
Jul 28, 2019 1 min read
Alibaba.com opens its platform to the US
Retail

Alibaba.com opens its platform to the US

Alibaba this month opened its platform in the USA.
Jul 28, 2019 1 min read
Google rolls out globally YouTube Masthead buying on CPM basis
Video

Google rolls out globally YouTube Masthead buying on CPM basis

Google this month rolled out globally the YouTube Masthead buying on CPM basis.
Jul 28, 2019 1 min read
Google to introduce TrueView for actions on Google video partners
Video

Google to introduce TrueView for actions on Google video partners

Google next month is introducing TrueView for action into Google video partners.
Jul 28, 2019 1 min read
Amazon opens Connected TV inventory to Amazon DSP, dataxu, and The Trade Desk
Video

Amazon opens Connected TV inventory to Amazon DSP, dataxu, and The Trade Desk

Amazon this week announced that it has open Connected TV inventory to Amazon DSP, dataxu, and The Trade Desk.
Jul 28, 2019 1 min read
Twitter’s revenue totaled $841 million in the second quarter 2019
Social

Twitter’s revenue totaled $841 million in the second quarter 2019

Twitter this week disclosed the financial results for its second quarter 2019. Revenue totaled $841 million, an increase of 18% year-over-year. Advertising revenue totaled $727 million, an increase of 21% year-over-year. According to Twitter, the Total ad engagements increased 20% year-over-year, cost per engagement (CPE) was flat year-over-year, data licensing
Jul 28, 2019 1 min read
KNOREX partners with Pixalate to use pre-bid block lists
Video

KNOREX partners with Pixalate to use pre-bid block lists

KNOREX will use Pixalate’s pre-bid block lists, a protection against ad fraud in Connected TV (CTV) and Over-the-Top (OTT) across all devices.
Jul 28, 2019 1 min read
Court forbids Amazon to advertise in Google search with a brand owned by a retailer
Retail

Court forbids Amazon to advertise in Google search with a brand owned by a retailer

The German Federal Court of Justice – Der Bundesgerichtshof – this week decided that a trademark owner can oppose the use of his brand keyword in an advertisement on Google search.
Jul 28, 2019 1 min read
Google integrates AMP in Image Search
Search

Google integrates AMP in Image Search

Google yesterday announced the launch of a new AMP-powered feature in Google Images on the mobile web. The new AMP feature is a Swipe to Visit that makes it easier for users to browse and visit web pages. Assaf Broitman, Google Images Product Manager, wrote that when a user a
Jul 26, 2019 1 min read
A+E Networks, AMC Networks, and Cheddar join Xandr’s Community Video Marketplace
Video

A+E Networks, AMC Networks, and Cheddar join Xandr’s Community Video Marketplace

A+E Networks, AMC Networks, and Cheddar are the recent publishers joining Xandr’s curated marketplace named Community, Xandr yesterday announced.
Jul 24, 2019 1 min read
The end of free articles without a login? Google remedies loophole in Chrome
Data

The end of free articles without a login? Google remedies loophole in Chrome

Google is updating Chrome next week, remedying a loophole that has allowed sites to detect people who are browsing in Incognito Mode, when they offer a limited number of articles without a login.
Jul 22, 2019 1 min read
Pinterest rolls out well-being search for people feeling down
Social

Pinterest rolls out well-being search for people feeling down

Pinterest is rolling out well-being search for people feeling down.
Jul 22, 2019 1 min read
Microsoft invests $1 billion in OpenAI becoming the preferred partner

Microsoft invests $1 billion in OpenAI becoming the preferred partner

Microsoft and OpenAI today announced a partnership, where Microsoft will invest $1 billion in OpenAI.
Jul 22, 2019 1 min read
Microsoft Advertising launches Experiments globally

Microsoft Advertising launches Experiments globally

Microsoft Advertising today launched Experiments globally, enabling advertisers to do clean A/B testings.
Jul 22, 2019 1 min read
Baidu and Snap renew sales partnership in China, Japan and South Korea

Baidu and Snap renew sales partnership in China, Japan and South Korea

Baidu and Snap renew sales partnership in China, Japan and South Korea. Through this partnership, advertisers in these countries can leverage Snapchat’s global reach to grow their business through advertising.
Jul 22, 2019 1 min read

Amazon sold 175 million items on the latest Prime Day

Amazon yesterday revealed that it has sold more than 175 million items throughout the 2 days of Prime Day. According to Amazon, on July 15 and 16, sales surpassed the previous Black Friday and Cyber Monday combined. Amazon says Prime Day 2019 was another record-breaking for independent third-party sellers. Globally,
Jul 19, 2019 2 min read
AdStage integrates Quora Ads
Display

AdStage integrates Quora Ads

AdStage yesterday integrated Quora Ads in their platform.
Jul 19, 2019
Free HubSpot CRM now includes email marketing, Google and LinkedIn Ads
Data

Free HubSpot CRM now includes email marketing, Google and LinkedIn Ads

HubSpot this week announced that it now offers free email creation, sending, and analytics as part of the free HubSpot CRM.
Jul 18, 2019 1 min read
Vendasta raises $40M in growth capital

Vendasta raises $40M in growth capital

Vendasta say these investments will enable the expansion of its Saskatoon-based team from 285 people to 650 in the next three years.
Jul 18, 2019 1 min read
Amazon amends its terms for third-party sellers, pushed by the German regulator

Amazon amends its terms for third-party sellers, pushed by the German regulator

Bundeskartellamt, the competition regulator from Germany, yesterday announced conclusions of the abuse of dominance proceedings against Amazon, initiated in November 2018.
Jul 18, 2019 2 min read
European Commission opens antitrust investigation into Amazon Marketplace
Retail

European Commission opens antitrust investigation into Amazon Marketplace

The European Commission yesterday opened an antitrust investigation to assess whether Amazon’s use of sensitive data from independent retailers who sell on its marketplace is in breach of EU competition rules.
Jul 18, 2019 2 min read
Google depreciates User List dimensions and renames social metrics in Campaign Manager
Display

Google depreciates User List dimensions and renames social metrics in Campaign Manager

Google is depreciating audience performance report dimensions. The reporting updates will happen in August and September.
Jul 18, 2019 1 min read
Google to introduce detailed ads.txt reporting and to change Active View Viewable Time in DV360

Google to introduce detailed ads.txt reporting and to change Active View Viewable Time in DV360

Google is changing the Authorized Seller State dimension values on DV360. The change will happen in August and September.
Jul 18, 2019 1 min read
IPA expecting 1.1% growth in 2019 for the marketing budgets in the UK

IPA expecting 1.1% growth in 2019 for the marketing budgets in the UK

Latest Bellwether data, released yesterday by IPA, show that there is a stalling of growth of the available marketing budgets.
Jul 18, 2019 1 min read
Outbrain partners with Evolve Media
Display

Outbrain partners with Evolve Media

Outbrain yesterday announced it did a partnership with Evolve Media.
Jul 18, 2019 1 min read
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