Announcement
Social   -   Jan 11, 2025 LinkedIn adds advanced attribution and lead optimization features
Data-Driven Attribution

LinkedIn unveils four major updates to its advertising platform, including data-driven attribution and qualified leads optimization tools.

by Luis Rijo
Retail   -   Jan 11, 2025 Microsoft introduces first-party data solutions for retailers
Ad on search page on retailer's website on Microsoft Edge Image

Microsoft Advertising launches Curate for Commerce and Sponsored Promotions by Brands to help retailers monetize first-party data.

by Luis Rijo
Data   -   Jan 11, 2025 Apple defends privacy practices amid $95m lawsuit over unauthorized Siri recordings
Apple Privacy

Apple details privacy measures for Siri following class action settlement over voice recording allegations.

by Luis Rijo
Social   -   Jan 11, 2025 X appoints former Verizon executive as global head of advertising innovation
John Nitti

Two key appointments at X announced during CES 2025, with John Nitti leading advertising innovation and data strategies.

by Luis Rijo
Data   -   Jan 11, 2025 Looker Studio expands data visualization capabilities with enhanced field limits
Looker Studio Field Capacity

Latest update allows up to 100 dimensions and metrics in Looker-connected table charts, improving data analysis capabilities.

by Luis Rijo
AI   -   Jan 11, 2025 California adds new rules to combat AI deepfakes in elections
California AI Election Content Regulation

New law requires online platforms to remove AI-generated deceptive content within 72 hours during election periods starting January 2025.

by Luis Rijo
Social   -   Jan 11, 2025 Meta CEO reveals government pressure behind years of content suppression
Mark Zuckerberg

Mark Zuckerberg details how Biden administration officials demanded removal of truthful content about vaccine side effects.

by Luis Rijo
Video   -   Jan 11, 2025 New YouTube monthly frequency targets differ from standard frequency capping
Differences between traditional frequency capping and YouTube monthly frequency targeting

Analysis reveals key differences between YouTube's new monthly frequency targeting and traditional frequency caps in advertising.

by Luis Rijo
Data-Driven Attribution
Social   -   Jan 11, 2025 LinkedIn adds advanced attribution and lead optimization features

LinkedIn unveils four major updates to its advertising platform, including data-driven attribution and qualified leads optimization tools.

by Luis Rijo
Featured Articles 8 Articles
Latest Articles 8875 Articles
Social   -   Jan 11, 2025 LinkedIn adds advanced attribution and lead optimization features
Data-Driven Attribution

LinkedIn unveils four major updates to its advertising platform, including data-driven attribution and qualified leads optimization tools.

by Luis Rijo
Retail   -   Jan 11, 2025 Microsoft introduces first-party data solutions for retailers
Ad on search page on retailer's website on Microsoft Edge Image

Microsoft Advertising launches Curate for Commerce and Sponsored Promotions by Brands to help retailers monetize first-party data.

by Luis Rijo
Data   -   Jan 11, 2025 Apple defends privacy practices amid $95m lawsuit over unauthorized Siri recordings
Apple Privacy

Apple details privacy measures for Siri following class action settlement over voice recording allegations.

by Luis Rijo
Social   -   Jan 11, 2025 X appoints former Verizon executive as global head of advertising innovation
John Nitti

Two key appointments at X announced during CES 2025, with John Nitti leading advertising innovation and data strategies.

by Luis Rijo
Data   -   Jan 11, 2025 Looker Studio expands data visualization capabilities with enhanced field limits
Looker Studio Field Capacity

Latest update allows up to 100 dimensions and metrics in Looker-connected table charts, improving data analysis capabilities.

by Luis Rijo
AI   -   Jan 11, 2025 California adds new rules to combat AI deepfakes in elections
California AI Election Content Regulation

New law requires online platforms to remove AI-generated deceptive content within 72 hours during election periods starting January 2025.

by Luis Rijo
Social   -   Jan 11, 2025 Meta CEO reveals government pressure behind years of content suppression
Mark Zuckerberg

Mark Zuckerberg details how Biden administration officials demanded removal of truthful content about vaccine side effects.

by Luis Rijo
Video   -   Jan 11, 2025 New YouTube monthly frequency targets differ from standard frequency capping
Differences between traditional frequency capping and YouTube monthly frequency targeting

Analysis reveals key differences between YouTube's new monthly frequency targeting and traditional frequency caps in advertising.

by Luis Rijo
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