Announcement
Video   -   Mar 09, 2025 Amazon launches new tv buying system for advertisers
Four viewers on a couch - target audience for Amazon's new TV ad management platform.

New tool aims to simplify streaming ad management across platforms.

by Luis Rijo
Search   -   Mar 09, 2025 Amazon Sponsored Products best practices
Amazon Sponsored Products ads displaying in search results, showing product listings with prices and Prime eligibility.

A detailed exploration of the e-commerce giant's pay-per-click advertising solution for sellers and vendors.

by Luis Rijo
Video   -   Mar 09, 2025 RTL AdAlliance introduces AdManager for European video campaigns
RTL AdManager dashboard showing campaign metrics for a winter campaign with budget tracking and performance data.

New self-service platform aims to simplify access to premium video inventory across multiple European markets.

by Luis Rijo
Display   -   Mar 08, 2025 Grindr's Ad Revenue Soars 56%
Grindr CEO George Arison gestures enthusiastically during panel

How the LGBTQ+ Platform is Monetizing Its Global Gayborhood.

by Luis Rijo
Video   -   Mar 08, 2025 European programmatic TV initiative summit set for March 26 in London
Data visualization showing the EPTVI's mission to bridge the 10% EU vs 38% US CTV adoption gap by 2026.

Industry consortium to present proposals for advancing TV advertising technology across Europe.

by Luis Rijo
Display   -   Mar 08, 2025 Google AdSense expands payment options with PayPal Hyperwallet
Flow diagram showing how US publishers receive AdSense earnings via PayPal Hyperwallet's multiple payout options.

US publishers gain new payout methods for AdSense, AdMob, and Ad Manager earnings through digital wallet integration.

by Luis Rijo
Data   -   Mar 08, 2025 Meta confronts EU watchdog on "beyond the law" compliance demands
Meta's DMA compliance report cover image, highlighting tech giant's regulatory response to EU watchdog requirements.

European Commission scrutiny goes deeper than written rules according to Meta's DMA report.

by Luis Rijo
Data   -   Mar 08, 2025 The attribution illusion
Comparison of last-touch vs Shapley value attribution methods showing why your ad strategy wastes money

Half of marketers use a flawed model that's costing them profits, while better alternatives remain underutilized.

by Luis Rijo
Four viewers on a couch - target audience for Amazon's new TV ad management platform.
Video   -   Mar 09, 2025 Amazon launches new tv buying system for advertisers

New tool aims to simplify streaming ad management across platforms.

by Luis Rijo
Featured Articles 8 Articles
Latest Articles 9474 Articles
Video   -   Mar 09, 2025 Amazon launches new tv buying system for advertisers
Four viewers on a couch - target audience for Amazon's new TV ad management platform.

New tool aims to simplify streaming ad management across platforms.

by Luis Rijo
Search   -   Mar 09, 2025 Amazon Sponsored Products best practices
Amazon Sponsored Products ads displaying in search results, showing product listings with prices and Prime eligibility.

A detailed exploration of the e-commerce giant's pay-per-click advertising solution for sellers and vendors.

by Luis Rijo
Video   -   Mar 09, 2025 RTL AdAlliance introduces AdManager for European video campaigns
RTL AdManager dashboard showing campaign metrics for a winter campaign with budget tracking and performance data.

New self-service platform aims to simplify access to premium video inventory across multiple European markets.

by Luis Rijo
Display   -   Mar 08, 2025 Grindr's Ad Revenue Soars 56%
Grindr CEO George Arison gestures enthusiastically during panel

How the LGBTQ+ Platform is Monetizing Its Global Gayborhood.

by Luis Rijo
Video   -   Mar 08, 2025 European programmatic TV initiative summit set for March 26 in London
Data visualization showing the EPTVI's mission to bridge the 10% EU vs 38% US CTV adoption gap by 2026.

Industry consortium to present proposals for advancing TV advertising technology across Europe.

by Luis Rijo
Display   -   Mar 08, 2025 Google AdSense expands payment options with PayPal Hyperwallet
Flow diagram showing how US publishers receive AdSense earnings via PayPal Hyperwallet's multiple payout options.

US publishers gain new payout methods for AdSense, AdMob, and Ad Manager earnings through digital wallet integration.

by Luis Rijo
Data   -   Mar 08, 2025 Meta confronts EU watchdog on "beyond the law" compliance demands
Meta's DMA compliance report cover image, highlighting tech giant's regulatory response to EU watchdog requirements.

European Commission scrutiny goes deeper than written rules according to Meta's DMA report.

by Luis Rijo
Data   -   Mar 08, 2025 The attribution illusion
Comparison of last-touch vs Shapley value attribution methods showing why your ad strategy wastes money

Half of marketers use a flawed model that's costing them profits, while better alternatives remain underutilized.

by Luis Rijo
Your link has expired. Please request a new one.
Your link has expired. Please request a new one.
Your link has expired. Please request a new one.
Great! You've successfully signed up.
Great! You've successfully signed up.
Welcome back! You've successfully signed in.
Success! You now have access to additional content.