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OpenAI begins testing ChatGPT ads at $60 CPM while Google launches AI Mode shopping ad formats, Discover gets a core update, and Spotify drops manual coding.
by Luis Rijo
Penske Media filed opposition arguments February 12 accusing Google of shattering the fundamental exchange that sustained the open internet for decades.
by Luis Rijo
New York Times Advertising partners with Magnite's DV+ platform for private marketplace mobile in-app deals as publisher's app audience doubles while CTR grows 19% year over year.
by Luis Rijo
DAX US partners with Learfield to monetize digital audio streams across collegiate basketball tournaments and football season through programmatic sales.
by Luis Rijo
Only 11% plan spending over $100 for Valentine's Day 2026 as thoughtfulness tops price concerns, with 61% undeterred by inflation, InMarket survey finds.
by Luis Rijo
BCN and Kleinanzeigen integrate European Unified ID and OpenPath to strengthen German open web advertising through privacy-compliant identity and direct supply paths.
by Luis Rijo
Vidhya Srinivasan on eliminating choice between speed and certainty in shopping, plus her five-point playbook for leading through AI transformation.
by Luis Rijo
Google introduces shopping ad format in AI Mode on February 11, 2026, as VP Vidhya Srinivasan positions agentic commerce and Gemini-powered tools as defining marketing trends.
by Luis Rijo
OpenAI begins testing ChatGPT ads at $60 CPM while Google launches AI Mode shopping ad formats, Discover gets a core update, and Spotify drops manual coding.
by Luis Rijo
Amazon Ads launched unified inventory management APIs in open beta in March 2026, consolidating deals, proposals, and inventory groups under the API v1 model.
Class action filed April 6 alleges LinkedIn secretly scanned Chrome users for 6,000 extensions and routed device fingerprints to undisclosed third parties.
IAB and Instacart argue that Marketing Mix Modeling systematically undercounts retail media impact, urging CPG brands to adopt closed-loop measurement instead.
On April 6, 2026, The American Prospect removed all programmatic advertising from its website, citing surveillance, monopoly power, and damage to journalism.
Google today announced a two-phase experiment to update AdSense's commonly used ad technology partner list, with changes starting April 20 and a final update on or after June 5, 2026.
Carrefour's 2030 plan targets 3.5% operating margin, 5 billion euros in free cash flow, and AI-powered shopping via ChatGPT, Vusion, and Google partnerships.
Independent publishers at Google's October 2024 Web Creator Summit say they were ghosted as AI Overviews cannibalize organic search traffic, closing sites.
Google AI Mode now shows sponsored store listings inside product panels and organic quick links above answers, signaling deeper ad monetization of conversational search.
OpenAI begins testing ChatGPT ads at $60 CPM while Google launches AI Mode shopping ad formats, Discover gets a core update, and Spotify drops manual coding.
by Luis Rijo
Penske Media filed opposition arguments February 12 accusing Google of shattering the fundamental exchange that sustained the open internet for decades.
by Luis Rijo
New York Times Advertising partners with Magnite's DV+ platform for private marketplace mobile in-app deals as publisher's app audience doubles while CTR grows 19% year over year.
by Luis Rijo
DAX US partners with Learfield to monetize digital audio streams across collegiate basketball tournaments and football season through programmatic sales.
by Luis Rijo
Only 11% plan spending over $100 for Valentine's Day 2026 as thoughtfulness tops price concerns, with 61% undeterred by inflation, InMarket survey finds.
by Luis Rijo
BCN and Kleinanzeigen integrate European Unified ID and OpenPath to strengthen German open web advertising through privacy-compliant identity and direct supply paths.
by Luis Rijo
Vidhya Srinivasan on eliminating choice between speed and certainty in shopping, plus her five-point playbook for leading through AI transformation.
by Luis Rijo
Google introduces shopping ad format in AI Mode on February 11, 2026, as VP Vidhya Srinivasan positions agentic commerce and Gemini-powered tools as defining marketing trends.
by Luis Rijo