Latest Articles
8851 Articles
Amazon merges DSP and Ads Console into unified Campaign Manager with AI agents. Prime Video adds news hub. Music launches 2025 Delivered. CEO discusses persistence.
by Luis Rijo
BIScience launched CTR competitive intelligence for AdClarity on December 5, 2025, enabling advertisers to benchmark engagement across display, video, social and in-app ads.
by Luis Rijo
Verve survey reveals 65% of consumers worry about AI data training, while 97% demand transparency from publishers as privacy concerns intensify in 2025.
by Luis Rijo
Google introduced timeline chart modernization, parameter-enabled filter defaults, and expanded Google Ads metrics in Looker Studio's November 6 and 13 updates.
by Luis Rijo
Measurement verification company calls for widespread adoption of content-level reporting and viewability standards as low CTV measurement adoption persists.
by Luis Rijo
Meta announces extensive anti-scam measures at Global Anti-Scam Summit, removing 134 million scam ads in 2025 while user reports decline 50% over 15 months.
by Luis Rijo
Prime Video launches dedicated news destination on December 3, 2025, offering 24/7 access to ABC, CBS, CNN, NBC News and hundreds of channels at no additional cost.
by Luis Rijo
Consent-driven B2B audience data expands to Reddit platform through partnership with Bombora, enabling advertisers to activate 19,000 intent-based segments.
by Luis Rijo
Amazon merges DSP and Ads Console into unified Campaign Manager with AI agents. Prime Video adds news hub. Music launches 2025 Delivered. CEO discusses persistence.
by Luis Rijo
Starting March 2026, Google Ads converts Lookalike segments in Demand Gen from strict targeting constraints to audience suggestions, reshaping advertiser control over audience boundaries.
The Trump administration is pressuring Utah Republican Rep. Doug Fiefia to abandon HB286, a bill targeting frontier AI developers with revenue above $500M.
European Commission opens formal DSA proceedings against Shein over illegal products, addictive design, and recommender opacity, affecting 145 million EU shoppers.
Google admits opting out of AI Overviews without losing search visibility is a massive engineering task, as the FT signs a new AI content licensing deal.
Spain's AEPD formally warns Tools for Humanity over potential GDPR violations as World Network prepares its February 2026 Barcelona iris-scanning relaunch.
THG Beauty Media partners with The Trade Desk to offer Cult Beauty and LOOKFANTASTIC data access, marking first UK retail beauty data available on self-serve basis.
OpenAI monetization head envisions future where small businesses create campaigns through prompts instead of hiring performance marketers to run ChatGPT ads.
Bad Bunny claims 380 million weekly views as DtMF and BAILE INOLVIDABLE crack top 10s across 8 territories, proving catalog depth beats viral moments.
Amazon merges DSP and Ads Console into unified Campaign Manager with AI agents. Prime Video adds news hub. Music launches 2025 Delivered. CEO discusses persistence.
by Luis Rijo
BIScience launched CTR competitive intelligence for AdClarity on December 5, 2025, enabling advertisers to benchmark engagement across display, video, social and in-app ads.
by Luis Rijo
Verve survey reveals 65% of consumers worry about AI data training, while 97% demand transparency from publishers as privacy concerns intensify in 2025.
by Luis Rijo
Google introduced timeline chart modernization, parameter-enabled filter defaults, and expanded Google Ads metrics in Looker Studio's November 6 and 13 updates.
by Luis Rijo
Measurement verification company calls for widespread adoption of content-level reporting and viewability standards as low CTV measurement adoption persists.
by Luis Rijo
Meta announces extensive anti-scam measures at Global Anti-Scam Summit, removing 134 million scam ads in 2025 while user reports decline 50% over 15 months.
by Luis Rijo
Prime Video launches dedicated news destination on December 3, 2025, offering 24/7 access to ABC, CBS, CNN, NBC News and hundreds of channels at no additional cost.
by Luis Rijo
Consent-driven B2B audience data expands to Reddit platform through partnership with Bombora, enabling advertisers to activate 19,000 intent-based segments.
by Luis Rijo