Video FanDuel Sports Network sees 25% streaming ad growth Streaming sports network reports strong monetization gains through advanced programmatic platform technology.
AI NVIDIA research challenges $57 billion AI infrastructure strategy with small language models Small models demonstrate equivalent performance for 60-80% of enterprise AI tasks at fraction of operational cost.
AI Microsoft study shows AI impacts 75% of major occupations in marketing communications Large-scale analysis of 200,000 conversations reveals customer service and sales roles face highest automation potential.
Social Axel Springer acquires social media advertising platform cmmrcl.ly Media giant expands digital advertising reach with complete acquisition of Central European social media solutions provider.
AI Publishers rally against AI scraping at IAB Tech Lab summit Mediavine CRO Amanda Martin joined Google, Meta, and 80+ media executives to establish technical standards forcing AI platforms to respect publisher consent and compensation.
Display Microsoft Advertising launches enhanced website exclusion tools New controls enable bulk management of 10,000 domains per list across Audience and Search campaigns.
Video UK trade bodies unite ahead of less healthy food advertising restrictions Cross-industry coalition launches awareness campaign as October 1 implementation date approaches for voluntary agreement.
Data Google Tag Manager introduces new client-side API for reliable analytics data access New readAnalyticsStorage sandbox API eliminates dependency on reverse-engineered solutions for client ID and session ID retrieval.
Data Gamers spend more than non-gamers across categories Research finds gamers outspend non-gamers across multiple product categories, challenging traditional marketing assumptions.
Social Italian influencer advertising reaches €350M across major platforms New study shows Instagram leads with 4,835 posts while TikTok drives faster engagement growth during key months.
Audio Spotify advertising faces challenge as Q2 revenue drops 1% year-over-year Despite reaching 276 million Premium subscribers, streaming giant's ad business struggled with execution challenges amid market transition.
Data European court ruling on pseudonymized data disclosure set for September 4 Court decision will clarify when companies must inform users about data sharing with third parties, potentially affecting digital marketing practices.
Social Federal court allows child exploitation case against X to proceed Court ruling opens door for tech platforms to face liability for defective reporting systems.
Social TikTok ads now support Buy with Prime checkout integration Amazon partnership enables seamless shopping experience within TikTok app without redirecting users to external websites.
Display Eyeo appoints Douglas de Jager as CEO amid strategic privacy pivot Company cuts 40% of workforce while transitioning from ad-blocking to privacy-first advertising solutions.
Social X implements age verification system behind premium paywall Users report difficulties accessing new safety features amid widespread technical issues.
Audio Edison Research podcast rankings reveal video integration challenges Weekly podcast consumption patterns show shifts in measurement methodology and audience behavior.
Audio Amazon Music launches Insights feature for personalized listening analytics Amazon Music introduces new analytics destination helping users track monthly listening habits and share stats globally.
Video Roblox expands Google advertising partnership with rewarded video launch Gaming platform reports 100 publishers now integrated as rewarded video feature exits beta phase.
Social X criticizes UK Online Safety Act as regulatory overreach threatens free speech X's Global Government Affairs team challenges UK's approach to online safety regulations amid mounting enforcement actions and public opposition.
Data Microsoft Clarity simplifies WordPress setup with streamlined plugin Microsoft Clarity WordPress plugin gets major update with automatic setup, embedded dashboard, and one-click installation.
Audio Morbid podcast signs exclusive deal with SiriusXM SiriusXM secures multi-year agreement with top-ranking true crime podcast beginning September 1, 2025, including exclusive advertising rights.
AI Meta CEO unveils personal superintelligence vision for everyone Meta founder Mark Zuckerberg outlined strategic vision to democratize artificial intelligence capabilities through personal empowerment approach.
Search Google changes course on goo.gl shutdown, preserves actively used links Google modifies URL shortener shutdown plan announced July 18, 2024, preserving active goo.gl links while targeting inactive ones.
Retail European retail media partnerships deepen as standardization gaps persist IAB Europe's second annual survey reveals growing long-term brand relationships with networks, though measurement fragmentation remains the industry's primary barrier to growth acceleration.
