Announcement

AI

Stay informed with the latest AI industry news impacting digital advertising and marketing. PPC Land covers breaking developments from Google Gemini, ChatGPT, Microsoft Copilot, and emerging AI platforms. Get expert analysis on how artificial intelligence transforms programmatic advertising, search marketing, and ad tech. From AI-generated content and brand safety to AI Overview ads and traffic impacts, we deliver actionable insights for advertising professionals navigating the AI revolution.

Latest Articles 782 Articles
AI   -   Nov 14, 2025 Most companies still pilot AI programs despite widespread adoption
Most companies still pilot AI programs despite widespread adoption

McKinsey's November 2025 report reveals 88% of organizations use AI regularly, but only one-third have scaled implementations beyond experimental phases.

by Luis Rijo
AI   -   Nov 14, 2025 UK website traffic growth collapses 86% since Google AI search rollout
UK website traffic growth collapses 86% since Google AI search rollout

New research shows organic traffic growth dropped from 26.3% to 3.7% across 16 UK sectors after Google launched AI Overviews and AI Mode, with hospitality facing worst impact.

by Luis Rijo
AI   -   Nov 14, 2025 Similarweb launches AI citation analysis framework as zero-click searches rise
Similarweb launches AI citation analysis framework as zero-click searches rise

Director of SEO publishes comprehensive guide tracking brand visibility across ChatGPT, Perplexity, and Gemini platforms.

by Luis Rijo
AI   -   Nov 14, 2025 InfoSum launches Beacons for cross-cloud data collaboration
InfoSum launches Beacons for cross-cloud data collaboration

InfoSum introduces Beacons on November 12, enabling AI-ready data collaboration across AWS, Google Cloud, and Azure with vector-based matching and real-time insights.

by Luis Rijo
AI   -   Nov 14, 2025 Google Ads cuts incorrect suspensions by 80% with AI improvements
Google Ads cuts incorrect suspensions by 80% with AI improvements

Google deployed AI enhancements to reduce wrong account suspensions by over 80%, resolve appeals 70% faster, and handle 99% of cases within 24 hours as of November 13, 2025.

by Luis Rijo
AI   -   Nov 14, 2025 Minnesota solar company sues Google over false AI-generated claims
Golden retriever holding worn Google logo toy representing AI system reliability concerns in defamation lawsuit.Retry

Wolf River Electric filed defamation lawsuit March 2025 after Google's Gemini produced fabricated statements about Minnesota Attorney General lawsuit that never existed.

by Luis Rijo
AI   -   Nov 13, 2025 OpenAI must turn over 20 million ChatGPT conversations to New York Times
OpenAI must turn over 20 million ChatGPT conversations to New York Times

Court rejects OpenAI stay request on November 13, requiring disclosure of 20 million anonymized chat logs by November 14 in copyright lawsuit discovery.

by Luis Rijo
AI   -   Nov 13, 2025 Amazon introduces AI targeting for DSP campaigns
Amazon introduces AI targeting for DSP campaigns

Amazon Ads Agent streamlines campaign targeting through natural language commands, eliminating manual audience selection across Amazon DSP platforms.

by Luis Rijo
Your link has expired. Please request a new one.
Your link has expired. Please request a new one.
Your link has expired. Please request a new one.
Great! You've successfully signed up.
Great! You've successfully signed up.
Welcome back! You've successfully signed in.
Success! You now have access to additional content.