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Audio

Stay updated on the latest audio advertising news and industry developments. PPC Land covers programmatic audio, podcast advertising, streaming platforms like Spotify and YouTube Music, and emerging audio ad tech. Get expert analysis on audio measurement, brand safety, connected car streaming, and monetization strategies. From iHeartMedia to AI-powered audio features, we deliver actionable insights for advertisers navigating the digital audio landscape and programmatic buying.

Latest Articles 375 Articles
Audio   -   Aug 02, 2025 Amazon Music launches Insights feature for personalized listening analytics
Amazon Music Insights interface showing monthly recap analytics, Top Listener badges, and social sharing features across three mobile screens.

Amazon Music introduces new analytics destination helping users track monthly listening habits and share stats globally.

by Luis Rijo
Audio   -   Aug 01, 2025 Morbid podcast signs exclusive deal with SiriusXM
SiriusXM secures exclusive deal with Morbid true crime podcast starting September 2025 for ad sales rights

SiriusXM secures multi-year agreement with top-ranking true crime podcast beginning September 1, 2025, including exclusive advertising rights.

by Luis Rijo
Video   -   Aug 01, 2025 Amazon advertising revenue jumps 22% to $15.7 billion in Q2 2025
Amazon's Q2 2025 advertising revenue surged 22% to $15.7B driven by Connected TV partnerships and AI tools.

Strong performance driven by Connected TV partnerships and AI-powered tools as platform expands reach across retail and streaming.

by Luis Rijo
Display   -   Jul 28, 2025 Extensive regulation kills digital political advertising in EU
Major social media platforms chained and blocked from EU political advertising under new regulations

Major digital ad platforms abandon European political ads citing complex compliance challenges under TTPA regulation.

by Luis Rijo
Audio   -   Jul 27, 2025 Deezer grants Azerion exclusive audio and video monetization in Brazil
Deezer and Azerion partnership announcement featuring both company logos in collaborative campaign imagery.

First-ever exclusive partnership for global music platform opens new revenue streams through programmatic technology integration.

by Luis Rijo
Audio   -   Jul 26, 2025 Audio advertising market shows promise amid 22% engagement gap
Professional illustration showing audio advertising technology with headphones, sound waves, and mobile analytics dashboard in purple gradient design.

AdsWizz releases comprehensive report revealing significant opportunities in programmatic audio.

by Luis Rijo
AI   -   Jul 18, 2025 Triton Digital adds AI voice cloning for programmatic podcast ads
AI-powered podcast microphone in futuristic studio representing voice cloning technology for ads

Spreaker platform partners with ekoz.ai to deliver scalable host-read advertisements using artificial intelligence technology

by Luis Rijo
Audio   -   Jul 17, 2025 Spotify launches flexible audiobooks+ subscriptions across 11 European markets
Spotify audiobooks interface on smartphone with European flags representing 11-market expansion launch

Streaming platform introduces two new add-on plans following successful trials in Ireland and Canada.

by Luis Rijo
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