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Stay updated on the latest audio advertising news and industry developments. PPC Land covers programmatic audio, podcast advertising, streaming platforms like Spotify and YouTube Music, and emerging audio ad tech. Get expert analysis on audio measurement, brand safety, connected car streaming, and monetization strategies. From iHeartMedia to AI-powered audio features, we deliver actionable insights for advertisers navigating the digital audio landscape and programmatic buying.

Latest Articles 376 Articles
Audio   -   Jul 03, 2024 Acast expands into Japanese podcast market through Otonal partnership
Acast x Otonal

Acast enters Japanese market through partnership with Otonal, opening up global podcast advertising opportunities for local brands.

by Luis Rijo
Audio   -   Jun 27, 2024 TuneIn expands in-vehicle entertainment options with Great Wall Motors partnership
TuneIn expands in-vehicle entertainment options with Great Wall Motors partnership

TuneIn partnered with Great Wall Motors to integrate its library of radio stations, podcasts, and audiobooks into select car models in Europe and Australia.

by Luis Rijo
Audio   -   Jun 21, 2024 Spotify introduces new Basic Tier
Spotify Subscription Plans 2024 - USA

The new Spotify Basic tier is priced at $10.99 per month in the United States, a slight discount compared to the standard Premium plan, which currently costs $11.99 per month following a recent price increase.

by Luis Rijo
Audio   -   Jun 21, 2024 Sports podcast listeners show strong loyalty to athletes, new study reveals
Sports podcast listeners show strong loyalty to athletes, new study reveals

Edison research report highlights growing podcast consumption among younger demographics.

by Luis Rijo
Audio   -   Jun 20, 2024 New entrants shake up podcast charts
New entrants shake up podcast charts

iHeart audience network debuts, popular shows remain strong.

by Luis Rijo
Video   -   Jun 18, 2024 Adobe Express Integrates TikTok Music Library for Easier Content Creation
TikTok Symphony Assistant

This integration allows users to access a library of royalty-free music directly within Adobe Express, potentially simplifying the creation of video content for TikTok.

by Luis Rijo
Audio   -   Jun 17, 2024 Music & Movies: A Match Made in Streaming Heaven? Exploring a Spotify-Netflix Merger
Spotify & Netflix

A United Streaming Front: How Spotify and Netflix Could Challenge Tech Titans.

by Luis Rijo
Audio   -   May 26, 2024 Spotify to discontinue Car Thing device
Spotify Car Thing

Car Thing, launched in 2021, was Spotify's first foray into hardware and allowed users to control Spotify playback through car speakers using voice recognition and preset buttons.

by Luis Rijo
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