Google now takes IP addresses for Customer Match - but DV360 is left out
Google added IP address support to Customer Match in the Data Manager API on May 28, 2026, with match-rate gains expected from Q3 2026, and DV360 left out.
Data
The latest news about data. Data is used in advertising in a variety of ways, including Audience targeting, Ad personalization, Ad optimization, Ad placement, and Measurement. Advertisers use data in advertising to reduce wasted ad spend.
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IAB Europe updates TCF consent rules for multi-device, fingerprinting, and CTV
IAB Europe moves TCF to Policy v5.0.b, adding multi-device consent, UI overhaul, Special Feature 2 rename, and CMP deadlines from October 2026 to February 2027.
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Google quietly cut its cyber threat team while betting billions on AI
Google quietly laid off staff across Google Cloud, including its Threat Intelligence Group and Mandiant, as it redirects spending toward AI infrastructure.
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Bots now outnumber humans on the web - and most aren't here to search
Cloudflare data puts bots at 57.4% of all web traffic - AI training alone at 50.6% - as AI brand mentions prove commercially worthless for losing publishers.
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Google's gigawatt gamble: the Meitner Energy Center Texas data center
Google and Intersect announce the Meitner Energy Center - an air-cooled data center co-located with over 1 GW of wind, solar, and battery storage in Texas.
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Pinterest bets $4 billion on AWS to power AI discovery for 600 million users
Pinterest commits $4 billion to AWS through 2031, using Trainium and Graviton chips to train visual search AI models powering over 600 million monthly users.
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Apple App Store hit $1.4 trillion in 2025 as AI apps grow 4x faster
Apple App Store hit $1.4T in 2025 developer billings as AI-featured apps grew 4x faster, ad revenue reached $151 billion, and 850 million users browsed weekly.
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Fullstory: 61% of travelers cite hidden fees as their top booking frustration
Fullstory survey finds 61% of U.S. travelers frustrated by hidden fees, 31% now book earlier to offset rising costs, and 15% use AI tools for trip planning.
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How Europe's AI privacy rules are being gamed - the OpenAI ruling explains it all
The OpenAI GDPR ruling reveals how non-EU AI companies exploit jurisdictional gaps, regulatory arbitrage and procedural rules to escape European enforcement.
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isblocked.fyi: the tool that shows if adblockers are silently killing your data
isblocked.fyi aggregates 22 major adblocker filter lists to reveal whether tracking domains are silently blocked, with free daily lookup and email alerts.
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LiveRamp-Publicis deal: what the SEC filing reveals about data, equity, and neutrality
LiveRamp's SEC employee FAQ filed June 2, 2026 details the $38.50-per-share Publicis acquisition, governance commitments, TEE protections, and identity neutrality pledges.
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Apple activates Texas SB 2420 age rules for App Store after injunction lifted
Apple enforces Texas SB 2420 age rules today via Declared Age Range API and PermissionKit, requiring parental consent for all minors on new Apple Accounts.
