Announcement

Data

The latest news about data. Data is used in advertising in a variety of ways, including Audience targeting, Ad personalization, Ad optimization, Ad placement, and Measurement. Advertisers use data in advertising to reduce wasted ad spend.

Latest Articles 1963 Articles
Data   -   Nov 17, 2025 German regulator approves Microsoft 365 for GDPR compliance
Microsoft 365 logo shakes hands with Hessian lion after German regulator approves GDPR compliance

Hessian data protection authority concludes Microsoft 365 cloud services can operate within GDPR requirements after three-year negotiation process addressing key concerns.

by Luis Rijo
Data   -   Nov 16, 2025 Microsoft Clarity highlights five analytics strategies for Black Friday
Microsoft Clarity highlights five analytics strategies for Black Friday

Real-time monitoring, heatmaps, funnel tracking, segmentation, and campaign comparison features address e-commerce challenges during peak shopping period.

by Luis Rijo
Data   -   Nov 16, 2025 IAS earns MRC accreditation for third-party Amazon DSP measurement
IAS earns MRC accreditation for third-party Amazon DSP measurement

Integral Ad Science receives Media Rating Council certification for server-to-server measurement of Amazon DSP impressions, viewability, and invalid traffic metrics.

by Luis Rijo
Data   -   Nov 16, 2025 Apple launches Digital ID using U.S. passports for airport verification
Apple launches Digital ID using U.S. passports for airport verification

Apple on November 12, 2025 introduced Digital ID functionality that allows users to create identification credentials in Apple Wallet using U.S. passport information for TSA checkpoint verification at airports.

by Luis Rijo
Data   -   Nov 16, 2025 Similarweb posts eighth straight positive cash flow quarter in Q3
Similarweb posts eighth straight positive cash flow quarter in Q3

Digital intelligence company reports $71.8M revenue with 11% growth, 6,127 customers, and $268M in remaining performance obligations as GenAI products gain traction.

by Luis Rijo
Data   -   Nov 16, 2025 German court permits telecoms to share customer data with SCHUFA for fraud
German court permits telecoms to share customer data with SCHUFA for fraud

Federal Court of Justice rules telecommunications companies can transmit positive customer data to SCHUFA credit bureau under GDPR fraud prevention provisions.

by Luis Rijo
Data   -   Nov 16, 2025 IAB Tech Lab opens agentic framework and on-device AI for publishers
IAB Tech Lab opens agentic framework and on-device AI for publishers

IAB Tech Lab releases Agentic RTB Framework v1.0 for public comment on November 12 while Verve emphasizes on-device cohort modeling as privacy-compliant solution.

by Luis Rijo
Data   -   Nov 16, 2025 Amazon rebrands Project Kuiper as Amazon Leo for satellite internet service
Amazon rebrands Project Kuiper as Amazon Leo for satellite internet service

Amazon announced November 13 its Project Kuiper satellite network will now be called Amazon Leo, with 150+ satellites in orbit and customer deployments beginning.

by Luis Rijo
Your link has expired. Please request a new one.
Your link has expired. Please request a new one.
Your link has expired. Please request a new one.
Great! You've successfully signed up.
Great! You've successfully signed up.
Welcome back! You've successfully signed in.
Success! You now have access to additional content.