Google Ads API v24.1 adds mobile segments, passkeys, and new experiment types
Google Ads API v24.1 adds mobile device segmentation, passkeys, static DemandGen images, and four new experiment types including AI Max and Performance Max.
Data
The latest news about data. Data is used in advertising in a variety of ways, including Audience targeting, Ad personalization, Ad optimization, Ad placement, and Measurement. Advertisers use data in advertising to reduce wasted ad spend.
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Similarweb hits $73.9M in Q1 as CEO succession and Manus deal reshape its AI bet
Similarweb posts 10% Q1 2026 revenue growth to $73.9M, launches a planned CEO succession process targeting mid-2027, and deepens its Manus AI data partnership.
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Publicis buys LiveRamp for $2.5 billion in agentic AI data play
Publicis Groupe today agreed to buy LiveRamp in an all-cash $2.5 billion deal, paying a 30% premium to fold data collaboration into its agentic AI strategy.
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Truthset connects validated audiences to UID2 to cut ad waste by 60%
Truthset integrates Data Rated Audiences with Unified ID 2.0, letting media buyers match independently scored segments on The Trade Desk at census scale now.
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Google tag gateway now lets advertisers hide GTM container IDs
Google updated its tag gateway documentation on May 11 to let advertisers serve GTM scripts first-party and cloak container IDs behind randomized serving paths.
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Google Finance AI lands in Europe with Deep Search now global
Google Finance expands to Europe with full local language support, bringing AI research, Deep Search, live earnings, and advanced charting tools to all users.
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Small businesses storm Capitol Hill over digital ad costs and privacy bills
Internet for Growth brings small businesses to Washington to push back on rising digital ad costs, state taxes, and privacy rules threatening Main Street jobs.
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OpenAI's ChatGPT secretly sent your queries to Meta and Google, lawsuit claims
A class action filed May 13 in California alleges ChatGPT embedded Meta's Pixel and Google Analytics to relay user queries and identifiers to ad platforms.
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The Trade Desk's Q2 Kokai updates: AI controls, CTV pause ads, Deal Desk
The Trade Desk Q2 2026 Kokai release adds AI optimisation controls, CTV pause ads, Sincera inventory signals, Deal Desk upgrades, and omnichannel insights.
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Your AI chatbot may be sharing your prompts with ad networks
A UC Davis study of 20 popular AI chatbots finds 17 transmit data to third parties, with three leaking plaintext prompts via Microsoft Clarity session replay.
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Google Ads API v24.1 brings direct A/B experiment stats and new test types
Google Ads API v24.1 adds direct experiment statistics and five new test types, covering AI Max, broad match, video, and Performance Max asset optimization.
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DOJ demands Apple, Google and Amazon unmask 100,000+ car app users
The DOJ subpoenaed Apple, Google, Amazon and Walmart to identify over 100,000 users of EZ Lynk's car tuning app, raising Fourth Amendment privacy concerns.
