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The latest news about data. Data is used in advertising in a variety of ways, including Audience targeting, Ad personalization, Ad optimization, Ad placement, and Measurement. Advertisers use data in advertising to reduce wasted ad spend.

Data

The latest news about data. Data is used in advertising in a variety of ways, including Audience targeting, Ad personalization, Ad optimization, Ad placement, and Measurement. Advertisers use data in advertising to reduce wasted ad spend.

Social   -   Mar 10, 2026 Meta's 2026 DMA report reveals WhatsApp ads, a €200m fine, and a defiant stance on personalized advertising
WhatsApp Accounts Center setup screen linking Facebook and Instagram for cross-app data consent in EU.

Meta submitted its third DMA compliance report on March 6, 2026, revealing WhatsApp ads rollout, a €200m fine appeal, and updated consumer profiling rules for EU users.

Data   -   Mar 09, 2026 Sparkfly and PlayOn Sports bet on high school fans to crack attribution
Sparkfly

Sparkfly and PlayOn Sports today launched a closed-loop attribution channel targeting 27,000+ high school sports venues, connecting retail offers to verified purchases across GoFan, NFHS, and MaxPreps.

Indian government desk with legal order, children's toy, and official stamp in New Delhi office.
Data   -   Mar 10, 2026 India's CCPA fines parenting startup ₹8 lakh for unverified infant claims

India's CCPA fined Raising Superstars ₹8 lakh for misleading infant milestone ads lacking scientific evidence - what it means for outcome-based marketing.

by Luis Rijo
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Data   -   Mar 10, 2026 India's CCPA fines parenting startup ₹8 lakh for unverified infant claims
Indian government desk with legal order, children's toy, and official stamp in New Delhi office.

India's CCPA fined Raising Superstars ₹8 lakh for misleading infant milestone ads lacking scientific evidence - what it means for outcome-based marketing.

by Luis Rijo
Social   -   Mar 10, 2026 Meta's 2026 DMA report reveals WhatsApp ads, a €200m fine, and a defiant stance on personalized advertising
WhatsApp Accounts Center setup screen linking Facebook and Instagram for cross-app data consent in EU.

Meta submitted its third DMA compliance report on March 6, 2026, revealing WhatsApp ads rollout, a €200m fine appeal, and updated consumer profiling rules for EU users.

by Luis Rijo
Data   -   Mar 09, 2026 Sparkfly and PlayOn Sports bet on high school fans to crack attribution
Sparkfly

Sparkfly and PlayOn Sports today launched a closed-loop attribution channel targeting 27,000+ high school sports venues, connecting retail offers to verified purchases across GoFan, NFHS, and MaxPreps.

by Luis Rijo
Data   -   Mar 09, 2026 TAG hands out 307 seals to 196 companies in 2026 recertification
TAG Platinum Status Members as of March 2026 - 32 companies earning 3+ certification seals.

TAG awarded 307 seals to 196 companies in 2026, with 32 reaching Platinum status. Here's what the numbers reveal about ad fraud, brand safety, and transparency standards.

by Luis Rijo
Data   -   Mar 08, 2026 Google's secret crawl logic, finally explained in one page
Google's chrome "G" logo radiating web crawl threads across a dark digital network void.

Google published a new web crawling overview on March 3, 2026, detailing how Googlebot discovers, renders, and manages site access across 30+ years of web indexing.

by Luis Rijo
Data   -   Mar 08, 2026 GDPR pros want less paperwork, not fewer rights - noyb survey
GDPR compliance workload by article: noyb survey of 510 DPOs ranks Article 30 as the top burden.

noyb survey of 510 DPOs across 28 jurisdictions finds the EU Digital Omnibus misses what compliance professionals actually need to cut GDPR workload.

by Luis Rijo
Social   -   Mar 07, 2026 California court signs $50M Meta privacy injunction over Facebook data controls
Cracked Facebook logo surrounded by legal documents and data streams in a courtroom setting.

A San Francisco court on March 3 entered a final $50 million judgment against Meta over Facebook user data shared with third-party developers, imposing sweeping new compliance obligations lasting three years.

by Luis Rijo
Video   -   Mar 07, 2026 Sallie's Backpack Media targets Gen Z with education-first ad network
Backpack Media

Sallie launches Backpack Media on March 4, 2026, a first-to-market education media network targeting Gen Z, Gen Alpha, and families across owned properties, open web, and CTV.

by Luis Rijo
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