Data

The latest news about data. Data is used in advertising in a variety of ways, including Audience targeting, Ad personalization, Ad optimization, Ad placement, and Measurement. Advertisers use data in advertising to reduce wasted ad spend.

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Data - Nov 09, 2025 US software startups accelerate ahead of Europe, Stripe data shows

Stripe data reveals US software startups grow 2.3x faster than EU peers since mid-2023, index shows.

Stripe CEO reveals US software startups now grow significantly faster than European peers since mid-2023, driven by faster technology adoption patterns.

by Luis Rijo

Data - Nov 09, 2025 Amazon introduces fees for third-party developer API access in 2026

Amazon charges $1,400 annual subscription plus monthly fees for Selling Partner API access starting January 2026, ending decades of free service.

by Luis Rijo

Data - Nov 09, 2025 Google and Epic propose Android settlement modifying antitrust injunction

Google and Epic Games filed November 4 seeking court approval for settlement modifying Android app distribution remedies through 2032 with fee caps.

by Luis Rijo

Data - Nov 09, 2025 Google publishes analytics reporting playbook for marketers

Google Analytics releases detailed reporting playbook covering five reporting surfaces, addressing user confusion about platform differences and capabilities.

by Luis Rijo

Data - Nov 09, 2025 European Commission proposes major GDPR changes for AI and data processing

EU bureaucrat frantically erasing GDPR protections while data subject chases demanding rights back

The proposed Digital Omnibus amendments would reshape personal data protection by narrowing sensitive data definitions, expanding AI training exemptions, and restricting data subject access rights.

by Luis Rijo

Data - Nov 09, 2025 Agency CEO launches public apology campaign for inflated ROAS metrics

Performance marketing agency Silverback Strategies launches Last Click Addiction campaign as CEO Neil Welsh apologizes for industry's reliance on broken attribution models.

by Luis Rijo

Data - Nov 08, 2025 ID5 acquires TrueData to strengthen global identity infrastructure

ID5 acquires US-based identity graph company TrueData, combining complementary technologies to create comprehensive privacy-focused solution for digital advertising.

by Luis Rijo

Data - Nov 08, 2025 Germany pushes for sweeping data protection simplification beyond EU proposal

Germany calls for broad GDPR reforms including AI training exemptions, reduced access rights, and pseudonymization changes in policy document dated October 23, 2025.

by Luis Rijo

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