Data

Federal jury finds tech giant misled users about Web & App Activity settings while continuing data collection through Firebase SDK across third-party applications.

German tech giant appoints sovereignty officer as European businesses seek alternatives to American cloud providers amid rising data control concerns.

Nielsen implements enhanced measurement combining 42,000 panel homes with 45 million household data inputs as broadcast season begins.

France's leading audience measurement company announced alliance to accelerate unified video campaign analytics across television and streaming platforms.

French data protection authority finds tech giant displayed advertisements between emails without consent and violated cookie requirements.

Zeta's August 2025 Economic Index reveals consumers shifting from impulsive to selective spending patterns, with forward-looking indicators stabilizing despite discretionary pullbacks.

InfoSum's secure environment now hosts trusted NMC datasets across U.S., UK, and Canada for enhanced first-party data insights.

gtag.js get() API now supports parsing Google Analytics session numbers from session cookies, adding to existing session ID retrieval capabilities for improved user tracking.