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The latest news about display ads. Display ads are a type of online advertising that uses images, videos, or text to promote products or services. They are typically placed on websites and apps, and can be seen by users while they are browsing the web, watching videos, or using social media.

Display

The latest news about display ads. Display ads are a type of online advertising that uses images, videos, or text to promote products or services. They are typically placed on websites and apps, and can be seen by users while they are browsing the web, watching videos, or using social media.

Display   -   Jul 15, 2025 Industry leaders emphasize performance focus as programmatic shows strong H1 growth
Industry experts discuss programmatic advertising trends at IAB Europe's Virtual Programmatic Day panel.

European programmatic advertising demonstrated robust performance in the first half of 2025, with experts highlighting a decisive shift toward outcome-driven campaigns during IAB Europe's Virtual Programmatic Day on July 3.

Display   -   Jul 15, 2025 Attention metrics influence programmatic decisions but standardization remains elusive
Panel discussion at IAB Europe's Virtual Programmatic Day explores attention metrics in advertising

IAB Europe's latest Virtual Programmatic Day explores growing testing momentum as industry debates measurement uniformity.

Woman cuts pie chart with scissors showing workforce reduction percentages in business layoffs
Display   -   Jul 15, 2025 TripleLift cuts double-digit percentage of workforce in July restructuring

Supply-side platform reduces staff less than 20% following CEO transition.

by Luis Espada
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Display   -   Jul 15, 2025 TripleLift cuts double-digit percentage of workforce in July restructuring
Woman cuts pie chart with scissors showing workforce reduction percentages in business layoffs

Supply-side platform reduces staff less than 20% following CEO transition.

by Luis Espada
Display   -   Jul 15, 2025 Industry leaders emphasize performance focus as programmatic shows strong H1 growth
Industry experts discuss programmatic advertising trends at IAB Europe's Virtual Programmatic Day panel.

European programmatic advertising demonstrated robust performance in the first half of 2025, with experts highlighting a decisive shift toward outcome-driven campaigns during IAB Europe's Virtual Programmatic Day on July 3.

by Luis Espada
Display   -   Jul 15, 2025 Attention metrics influence programmatic decisions but standardization remains elusive
Panel discussion at IAB Europe's Virtual Programmatic Day explores attention metrics in advertising

IAB Europe's latest Virtual Programmatic Day explores growing testing momentum as industry debates measurement uniformity.

by Luis Espada
Display   -   Jul 14, 2025 Himalaya Wellness reveals natural beauty trends driving India's marketing ecosystem
Amazon Ads interview reveals Himalaya's digital strategy for India's growing natural beauty market trends

Amazon Ads interview exposes micro-trends in India's beauty sector showing natural ingredients preference.

by Luis Espada
Search   -   Jul 14, 2025 Google completes Performance Max brand guidelines rollout for all UI campaigns
Campaign-level brand asset migration in Google Performance Max showing before/after structure changes.

All new Performance Max campaigns through Google Ads interface now require brand assets at campaign level.

by Luis Espada
Display   -   Jul 14, 2025 Industry leaders clash over curation benefits
Industry executives debate programmatic curation benefits at IAB Europe's Virtual Programmatic Day panel

Leaders debate curation's real impact amid rising demand for premium inventory and transparency concerns.

by Luis Espada
Data   -   Jul 14, 2025 European Commission releases implementation guidance for political advertising rules
EU political advertising regulation timeline showing stakeholder obligations from 2025 guidance to 2026 repository launch.

European Commission publishes draft guidance for implementing Regulation 2024/900 on political advertising transparency, with new obligations starting autumn 2025.

by Luis Espada
Video   -   Jul 13, 2025 YouTube and 4S behaviors redefine marketing strategies
YouTube's 4S behaviors infographic: streaming, scrolling, searching, shopping reshape marketing funnels

Industry leaders reveal how streaming, scrolling, searching and shopping reshape consumer journeys for marketers.

by Luis Espada
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