Amazon DSP unveils next-gen ad tech for precise reach and performance
Amazon Ads announces innovations in campaign management, data integration, and AI-driven optimization for its Demand-side Platform.
Display News
The latest news about display ads. Display ads are a type of online advertising that uses images, videos, or text to promote products or services. They are typically placed on websites and apps, and can be seen by users while they are browsing the web, watching videos, or using social media.
InMobi launches green media deals to reduce mobile ad carbon emissions
Partnership with Scope3 aims to decarbonize mobile advertising, offering emission measurement and reduction strategies.
Taboola unveils Abby, an AI Assistant for campaign creation
Taboola introduces Abby, a Generative AI tool streamlining ad campaign creation and management for advertisers of all levels.
Adobe unveils GenStudio for Performance Marketing
Adobe launches GenStudio for Performance Marketing, revolutionizing campaign creation with generative AI and integrated partnerships.
GumGum unveils integrated sports marketing solution
New platform combines contextual advertising and sponsorship analytics to help brands maximize ROI across entire sports event lifecycle.
Zeta Global to acquire LiveIntent
Zeta Global announces $250 million acquisition of LiveIntent, enhancing identity resolution and publisher monetization.