European retail media partnerships extend as measurement challenges persist
Brands working with 4-6 retail media networks doubled in 2025, while standardization gaps limit growth.
Retail
The latest news about retail ads. Retail media ads are digital ads that are placed on retailer websites and apps. They are typically displayed on search results pages, product detail pages, and category pages. Retail media ads can be used to promote products and services from both the retailer itself and other brands.
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YouTube and 4S behaviors redefine marketing strategies
Industry leaders reveal how streaming, scrolling, searching and shopping reshape consumer journeys for marketers.
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Amazon Prime Day hits record sales in four days
Amazon happy with four-day Prime Day format as members saved billions on deals.
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United States retail sales drop as recession fears grow in June
Spending falls 0.33% as consumers worry about economy and advertising budgets may shrink.
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FTC distributes $409,000 in refunds to weight-loss supplement victims
Federal Trade Commission issues payments to 7,481 consumers harmed by Roca Labs marketing practices.
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Innovid unveils retail media tools for onsite and offsite campaigns
Tech platform bridges gap between retailers and brands with new features targeting fastest-growing ad category.
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Carrefour and Coopérative U form retail media alliance
French retailers join forces for buying power and retail media, threatening competitor Criteo's business.
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ACCC finds 72% of consumers hit unfair marketplace practices
Australian survey reveals widespread deceptive tactics in online retail marketplaces affecting over 3,000 consumers.
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Amazon announces Live signals in Marketing Cloud for enhanced measurement
Amazon integrates Live shopping signals into Marketing Cloud, enabling deeper insights for advertisers and creators.
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Amazon Prime Day 2025 deals span four days with up to 50% discounts
Prime members gain access to millions of discounted products across 35+ categories from July 8-11, with fresh deals every five minutes.
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Walmart launches mobile seller app for marketplace business management
iOS application enables real-time tracking and order management for US marketplace sellers.
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Walmart releases 2025 marketplace seller playbook
New guide reveals expansion plans, fulfillment services growth and seller savings programs for coming year.
