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The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.

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Search - Jun 16, 2024 Apple unveils details about Applebot

Apple this month shed light on the inner workings of Applebot, the web crawler that fuels search functionalities across various Apple products like Safari, Spotlight, and Siri Suggestions.

by Luis Rijo

Display - Jun 13, 2024 Google updates Advertising Policy to address Opioid Painkillers

The update aims to strike a balance between restricting the promotion and sale of these drugs while allowing for public health discussions on this critical issue.

by Luis Rijo

Search - Jun 10, 2024 Google Search Console now shows Merchant Listing Performance in Image Search

Google Search Console expands Shopping reports to include merchant listing performance within the Google Search Image tab.

by Luis Rijo

Data - Jun 10, 2024 Google Analytics updates Attribution Model for Paid Search

Google Analytics 4 (GA4) announces an update to its attribution model aimed at improving conversion credit accuracy for paid search campaigns.

by Luis Rijo

Data - Jun 09, 2024 DuckDuckGo Launches Anonymous AI Chat Service

DuckDuckGo introduces DuckDuckGo AI Chat, a privacy-focused platform to anonymously interact with various AI chatbots.

by Luis Rijo

Search - Jun 09, 2024 Google Ads expands Online Pharmacy advertising in Estonia and Lithuania

Google Ads allows online pharmacies in Estonia & Lithuania to advertise, with limitations and certifications.

by Luis Rijo

Display - Jun 08, 2024 Italy Out: Google Ads Ban on Social Casino Games

This update removes Italy from the list of countries permitted to advertise Social Casino Games on Google platforms.

by Luis Rijo

Search - Jun 04, 2024 Google Search completes transition to Mobile-First Indexing by July 5, 2024

This initiative, initially announced in 2016, signifies a shift in how Google crawls and indexes websites, prioritizing mobile versions of webpages for search results.

by Luis Rijo

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