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The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.

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Display - Aug 03, 2024 Google's Business Operations Verification: What it is and how to complete it

Google Ads Business Operations Verification (BOV)

Learn about Google's new Business Operations Verification process for advertisers and how to navigate it successfully.

Search - Aug 03, 2024 Google to demote sites with high volumes of explicit deepfake removals

Google announces new search ranking policy to demote websites frequently hosting non-consensual explicit deepfakes, aiming to combat online abuse.

Retail - Aug 03, 2024 Google introduces AI-powered automated discounts for Back-to-School Season

Google's new automated discounts feature uses AI to optimize sale prices for retailers during the back-to-school shopping season.

by Luis Rijo

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Retail - Aug 03, 2024 Google introduces AI-powered automated discounts for Back-to-School Season

Google's new automated discounts feature uses AI to optimize sale prices for retailers during the back-to-school shopping season.

by Luis Rijo

Display - Aug 03, 2024 Google's Business Operations Verification: What it is and how to complete it

Learn about Google's new Business Operations Verification process for advertisers and how to navigate it successfully.

by Luis Rijo

Search - Aug 03, 2024 Google to demote sites with high volumes of explicit deepfake removals

Google announces new search ranking policy to demote websites frequently hosting non-consensual explicit deepfakes, aiming to combat online abuse.

by Luis Rijo

Search - Aug 03, 2024 Google expands About this image feature to Circle to Search and Google Lens

Google enhances image context tools, rolling out "About this image" to Circle to Search and Google Lens for improved user information access.

by Luis Rijo

Search - Jul 31, 2024 Microsoft reports strong Q4 earnings, driven by Cloud, AI, and Ad Growth

Microsoft fourth quarter and full fiscal year 2024

Microsoft's Q4 2024 results show 15% revenue growth, with Azure, AI services, and search advertising leading the charge.

by Luis Rijo

Display - Jul 31, 2024 Google Ads expands AI Tools and Reporting Features across campaign types

Google introduces asset generation for App and Display campaigns, enhances image editing, and improves Performance Max reporting.

by Luis Rijo

Search - Jul 31, 2024 Google expands AI-powered Wildfire Boundary tracking to 15 European, African nations

Google's wildfire tracking tool now covers 15 additional countries, providing real-time information to aid safety efforts.

by Luis Rijo

Search - Jul 30, 2024 Google launches AI-Powered Menu Creation Tool for Business Profiles

New Google feature uses AI to generate detailed menus from photos, streamlining the process for restaurants and cafes.

by Luis Rijo