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The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.

Search

The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.

Retail   -   May 22, 2024 Google to release new AI Tools for retailers
Google visual brand profiles

These tools focus on creating a richer brand experience for online shoppers, with an emphasis on improved visual content and deeper brand storytelling.

Search   -   May 22, 2024 Google Web Filter: A guide to search engine text-only results
Google Web Filter removes additional elements often displayed on Google search engine results pages

This filter, known as the Web filter, removes additional elements often displayed on Google search engine results pages (SERPs) such as knowledge panels, AI overviews and image carousels.

Google bot
Search   -   May 22, 2024 Google Search: Last-Modified Date in Sitemaps still considered a signal for activity

According to his comments on LinkedIn, Google Search Console still considers the last-modified date as a signal for website activity, even though it is not the sole determinant of crawl frequency.

by Luis Rijo
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Search   -   May 22, 2024 Google Search: Last-Modified Date in Sitemaps still considered a signal for activity
Google bot

According to his comments on LinkedIn, Google Search Console still considers the last-modified date as a signal for website activity, even though it is not the sole determinant of crawl frequency.

by Luis Rijo
Retail   -   May 22, 2024 Google to release new AI Tools for retailers
Google visual brand profiles

These tools focus on creating a richer brand experience for online shoppers, with an emphasis on improved visual content and deeper brand storytelling.

by Luis Rijo
Search   -   May 22, 2024 Google Web Filter: A guide to search engine text-only results
Google Web Filter removes additional elements often displayed on Google search engine results pages

This filter, known as the Web filter, removes additional elements often displayed on Google search engine results pages (SERPs) such as knowledge panels, AI overviews and image carousels.

by Luis Rijo
Search   -   May 21, 2024 Google Ads Editorial Policy: Updated for Clarity
Google Ads Editorial Policy: Updated for Clarity

Google yesterday updated its Google Ads Editorial Policy. This update focused on improving the clarity and readability of the policy document, with no changes made to the actual enforcement scope.

by Luis Rijo
Data   -   May 21, 2024 Google Marketing Live: AI Revolutionizes Ad Creation, Shopping Experiences, and Audience Targeting
Google Marketing Live 2024

Google today hosted its annual Google Marketing Live event, showcasing the latest advancements in advertising technology powered by Artificial Intelligence (AI).

by Luis Rijo
Search   -   May 20, 2024 No Option to Disable Google AI Overviews in Search Results
how to turn off ai google in Google Trends

Some users have expressed a desire to disable this feature, citing a preference for seeing only traditional search results.

by Luis Rijo
Display   -   May 20, 2024 Google to limit the functionality of Suspended Ad Accounts
Suspended Ad Accounts

Google Ads this month announced an update coming in June 2024 that will limit the functionality of suspended accounts. According to Google, this change aims to improve the user experience for managing suspended accounts.

by Luis Rijo
Search   -   May 20, 2024 Google CEO Sundar Pichai discusses AI, Search, and the Future of the Web
Sundar Pichai

The discussion, which took place shortly after Google's I/O developer conference in May 2024, sheds light on Google's current efforts and future plans in these areas.

by Luis Rijo
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