Google Ads unveils AI-powered features for improved campaign performance
New AI tools, insights, and controls announced for Google Ads, enhancing campaign creation and management across platforms.
Search News
The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.
EU Court overturns €1.5 Billion fine against Google in AdSense case
General Court finds errors in European Commission's assessment of Google's online advertising practices.
Google revamps documentation for crawlers and user-triggered fetchers
Google revamps crawler documentation, adding product impact info and robots.txt snippets for each crawler user agent.
Microsoft clarifies when and how websites should use IndexNow protocol
Bing's Product Manager provides detailed guidance on optimal IndexNow usage for various industries to enhance search engine indexing.
Google AdSense expands language support for Related Search in Auto Ads
Google AdSense broadens language options for Related Search in Auto Ads, now supporting French, Spanish, and Japanese.
Google adds Internet Archive links to search results for enhanced context
Google integrates Wayback Machine links into "About this result" panel, offering users access to previous webpage versions.