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The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.

Latest Articles 1184 Articles
Search   -   Oct 10, 2025 CMA designates Google with Strategic Market Status following investigation
CMA officially designates Google with Strategic Market Status following nine-month investigation.Retry

UK regulator officially designates Google with Strategic Market Status after nine-month investigation, finding the company holds substantial market power in search.

by Luis Rijo
Search   -   Oct 05, 2025 Google expands gambling ad policy to three Nigerian states
Nigerian casino players at roulette table with slot machines (AI generated image)

Google will allow licensed gambling operators in Cross River, Ekiti and Oyo states to advertise starting October 16, 2025, expanding beyond Lagos.

by Luis Rijo
Search   -   Oct 04, 2025 Bing Places for Business migrates to Bing.com domain with import tools
Microsoft Bing Places for Business platform showing Contoso Cafe listing with photos, ratings, and map integration

Microsoft unveiled redesigned Bing Places for Business on October 3, 2025, moving from bingplaces.com to bing.com/forbusiness with new import features and tools.

by Luis Rijo
Search   -   Oct 04, 2025 OpenAI builds in-house ad infrastructure for ChatGPT growth
OpenAI job listing for Growth Paid Marketing Platform Engineer in San Francisco, September 2025.

OpenAI posted a job listing on September 24, 2025, seeking an engineer to develop internal marketing technology infrastructure including campaign management and attribution systems.

by Luis Rijo
Search   -   Oct 04, 2025 Google ends call ads in February 2026, shifts advertisers to RSA format
Call ads format showing phone number prominence before Google's 2026 deprecation announcement.

Call ads will stop serving in February 2027 after Google removes creation options in 2026, pushing advertisers toward responsive search ads with call assets.

by Luis Rijo
Search   -   Oct 04, 2025 Google data center issue disrupts search results in multiple regions

Google confirmed an ongoing infrastructure problem affecting search result delivery in certain geographic areas on October 3, 2025.

by Luis Rijo
Search   -   Oct 04, 2025 GSC Guardian extension adds bulk CSV import for algorithm tracking
Search Console graph showing June 2025 core update overlay with traffic spike from June 30-July 17

Browser extension GSC Guardian 2.9 introduces bulk CSV import functionality allowing SEO professionals to upload historical annotations and migrate data efficiently within Search Console.

by Luis Rijo
Social   -   Oct 03, 2025 LinkedIn emerges as top B2B platform with 113% ROAS and 211-day buyer journeys
LinkedIn captures 39% of B2B ad budgets vs 48% Google Network and 8% Meta in 2024 analysis

B2B marketers allocated 39% of ad budgets to LinkedIn in second half of 2024 as platform delivers superior return on investment despite longer purchase cycles spanning seven months.

by Luis Rijo
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