Google to block advertisers with sexually explicit content
Google this month announced an update Google Ads sexually explicit content policy.
Search News
The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.
Google introduces new system to generate titles in search results
Google last week introduced a new new system of generating titles for web pages in search results. Google is no longer using user's query to generate titles.
Adzooma launches a Business Score, rating businesses in digital marketing
Adzooma yesterday relaunched their platform, introducing a Business Score rating businesses in digital marketing, including PPC, SEO, and Web Metrics.
Google Ads expands advertising verification program to new countries
Google last month announced it is expanding its advertiser identity verification policy to British Virgin Islands, Colombia, Costa Rica, Dominican Republic, Jordan, Kuwait, Lebanon, Oman, Puerto Rico, Qatar, and Singapore.
Google to roll out a “link spam update” in search results
According to Google, the rollout is effective at identifying and nullifying link spam more broadly, across multiple languages.
Google asks publishers to label affiliate links
According to Google, affiliate links should have the attribute rel="sponsored".