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Search

The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.

Search

The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.

Search   -   Sep 05, 2024 Google completes August 2024 Core Update
August 2024 Core Update

Google finishes its August 2024 core update after a 19-day rollout. Learn about the timeline, impact, and how to assess your site's performance.

Search   -   Sep 04, 2024 Microsoft enhances Performance Max with new features and integrations
Search themes interface example

Microsoft Advertising upgrades Performance Max campaigns with SA360 support, search insights, and AI-driven themes.

Google Ads tightens policy for gambling advertisers
Display   -   Sep 05, 2024 Google Ads tightens policy for gambling advertisers

Google tightens Circumventing Systems policy for gambling ads. Learn about material changes, recertification, and consequences.

by Luis Rijo
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Latest Articles 1258 Articles
Display   -   Sep 05, 2024 Google Ads tightens policy for gambling advertisers
Google Ads tightens policy for gambling advertisers

Google tightens Circumventing Systems policy for gambling ads. Learn about material changes, recertification, and consequences.

by Luis Rijo
Search   -   Sep 05, 2024 Google completes August 2024 Core Update
August 2024 Core Update

Google finishes its August 2024 core update after a 19-day rollout. Learn about the timeline, impact, and how to assess your site's performance.

by Luis Rijo
Search   -   Sep 04, 2024 Microsoft enhances Performance Max with new features and integrations
Search themes interface example

Microsoft Advertising upgrades Performance Max campaigns with SA360 support, search insights, and AI-driven themes.

by Luis Rijo
Search   -   Sep 04, 2024 Microsoft Advertising expands portfolio bid strategies with Max Conversion Value
Microsoft Advertising

Microsoft introduces Max Conversion value for portfolio bid strategies, enhancing campaign optimization options.

by Luis Rijo
Video   -   Sep 01, 2024 Google's video indexing update poses challenges for independent publishers
Google's new video indexing guidelines create hurdles for non-YouTube content

Google's new video indexing guidelines create hurdles for non-YouTube content, impacting independent publishers' discoverability.

by Luis Rijo
Search   -   Aug 31, 2024 Google's August 2024 Core update rollout continues, Search Liaison to address user queries
Search Liaison to address user queries in an interview with Barry Schwartz

As Google's latest core update progresses, Search Liaison Danny Sullivan prepares to answer user questions about its ongoing impact.

by Luis Rijo
Search   -   Aug 30, 2024 Google Search now supports AVIF
AVIF

Google announces support for AVIF image format in Search, enhancing indexing capabilities for this popular web image type.

by Luis Rijo
Search   -   Aug 30, 2024 Google to merge bookings in Business Profiles and Local Services Ads
Google to merge bookings in Business Profiles and Local Services Ads

Google announces integration of booking systems for Business Profiles and Local Services Ads, aiming to enhance user experience.

by Luis Rijo
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