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The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.

Video

The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.

Display   -   Mar 27, 2024 Understanding Demand Gen in Google Ads
Demand Gen

Demand Gen campaigns are designed to help businesses generate demand and achieve tangible business outcomes across Google's most engaging, visually-rich surfaces.

Display   -   Mar 26, 2024 IAB addresses in-game ad quality, unveils guidelines for better user experience
IAB addresses in-game ad quality, unveils guidelines for better user experience

In a sign of the continued explosive growth of the video game industry, a new study from the Interactive Advertising Bureau (IAB) reveals that advertising investment within games is booming.

BBC Studios Social specializes in curating and creating digital content that extends the reach of iconic television brands
Video   -   Mar 27, 2024 BBC Studios Social Invites global production companies to pitch ideas for iconic brands

BBC Studios Social is making an unprecedented move, inviting independent production companies worldwide to pitch short-form content ideas for beloved factual and entertainment brands.

by Luis Espada
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Video   -   Mar 27, 2024 BBC Studios Social Invites global production companies to pitch ideas for iconic brands
BBC Studios Social specializes in curating and creating digital content that extends the reach of iconic television brands

BBC Studios Social is making an unprecedented move, inviting independent production companies worldwide to pitch short-form content ideas for beloved factual and entertainment brands.

by Luis Espada
Display   -   Mar 27, 2024 Understanding Demand Gen in Google Ads
Demand Gen

Demand Gen campaigns are designed to help businesses generate demand and achieve tangible business outcomes across Google's most engaging, visually-rich surfaces.

by Luis Espada
Display   -   Mar 26, 2024 IAB addresses in-game ad quality, unveils guidelines for better user experience
IAB addresses in-game ad quality, unveils guidelines for better user experience

In a sign of the continued explosive growth of the video game industry, a new study from the Interactive Advertising Bureau (IAB) reveals that advertising investment within games is booming.

by Luis Espada
Video   -   Mar 26, 2024 iSpot and Comcast’s AudienceXpress announce new Data Collaborations
iSpot and Comcast’s AudienceXpress

iSpot this week announced a collaboration with Comcast's AudienceXpress. The partnership is focused on driving innovation within cross-platform TV advertising.

by Luis Espada
Video   -   Mar 26, 2024 Spotify expands into Educational Content with Video Course Test in the UK
Spotify Educational Content

Spotify yesterday announced a new experiment offering video-based learning courses to its users in the UK.

by Luis Espada
Video   -   Mar 24, 2024 Amazon DSP expands PG deals for Video, unlocking inventory in Japan, Saudi Arabia, Turkey, and UAE
Amazon DSP - PG deal

Amazon DSP this month announced that advertisers in Japan, Saudi Arabia, Turkey, and the United Arab Emirates can now leverage programmatic guaranteed deals for video advertising.

by Luis Espada
Video   -   Mar 24, 2024 Pixalate report exposes rampant device spoofing in Roku and Amazon Fire TV ad marketplaces
Pixalate report exposes rampant device spoofing in Roku and Amazon Fire TV ad marketplaces

Pixalate this week released a disturbing new report detailing the scale of device spoofing on the Roku and Amazon Fire TV connected TV (CTV) platforms.

by Luis Espada
Display   -   Mar 24, 2024 Google Marketing Live 2024 opens registration
Google Marketing Live

Scheduled for May 21st, this must-attend conference for PPC marketers will focus on the latest Google Ads innovations and strategies for harnessing artificial intelligence (AI) to supercharge business growth.

by Luis Espada
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