Magnite launched its first seller agent in SpringServe during December 2025, testing AI-driven advertising transactions with Scope3 as buyer agent partner.

Spotter and Comscore announced January 6 a partnership bringing broadcast-caliber audience measurement to long-form YouTube content, addressing a gap in creator monetization infrastructure.

Google Ads will permit prediction market advertising starting January 21, 2026, exclusively for platforms authorized by CFTC as Designated Contract Markets or NFA-registered brokerages.

England implements sweeping restrictions on high fat, sugar and salt food marketing starting January 2026, drawing mixed reactions from industry stakeholders and health experts.

Measurement company launches program-level reporting for linear and streaming with AWS-powered content unification, ending walled-off audience data on January 6, 2026.

Content creator's Epstein investigation was demonetized despite 98.9% approval rating, while deepfake scams using his likeness remain on platform.

Amazon MGM Studios positions theatrical-exclusive crime film for streaming advertising play as AI justice themes target premium inventory during critical January release window.

Microsoft deprecates public Prebid Cache on April 30, 2026, affecting 60% of configured endpoints as publishers scramble for alternatives to maintain video delivery.