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The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.

Video

The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.

Video   -   Aug 02, 2019 Centro integrates FreeWheel’s Strata in Basis
Centro integrates FreeWheel’s Strata in Basis

Centro last week form a partnership with FreeWheel to pair Centro’s Basis, a platform for buying digital media, with FreeWheel’s Strata, a platform for planning, activation, optimization and billing management.

Video   -   Jul 28, 2019 Google rolls out globally YouTube Masthead buying on CPM basis
Google rolls out globally YouTube Masthead buying on CPM basis

Google this month rolled out globally the YouTube Masthead buying on CPM basis.

Bloomberg launches Bloomberg TV+, a new streaming video in HD
Video   -   Aug 03, 2019 Bloomberg launches Bloomberg TV+, a new streaming video in HD

Bloomberg this week launched Bloomberg TV+, a new streaming video that combines data and the TV programming.

by Luis Rijo
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Video   -   Aug 03, 2019 Bloomberg launches Bloomberg TV+, a new streaming video in HD
Bloomberg launches Bloomberg TV+, a new streaming video in HD

Bloomberg this week launched Bloomberg TV+, a new streaming video that combines data and the TV programming.

by Luis Rijo
Video   -   Aug 02, 2019 Centro integrates FreeWheel’s Strata in Basis
Centro integrates FreeWheel’s Strata in Basis

Centro last week form a partnership with FreeWheel to pair Centro’s Basis, a platform for buying digital media, with FreeWheel’s Strata, a platform for planning, activation, optimization and billing management.

by Luis Rijo
Video   -   Jul 28, 2019 Google rolls out globally YouTube Masthead buying on CPM basis
Google rolls out globally YouTube Masthead buying on CPM basis

Google this month rolled out globally the YouTube Masthead buying on CPM basis.

by Luis Rijo
Video   -   Jul 28, 2019 Google to introduce TrueView for actions on Google video partners
Google to introduce TrueView for actions on Google video partners

Google next month is introducing TrueView for action into Google video partners.

by Luis Rijo
Video   -   Jul 28, 2019 Amazon opens Connected TV inventory to Amazon DSP, dataxu, and The Trade Desk
Amazon opens Connected TV inventory to Amazon DSP, dataxu, and The Trade Desk

Amazon this week announced that it has open Connected TV inventory to Amazon DSP, dataxu, and The Trade Desk.

by Luis Rijo
Video   -   Jul 28, 2019 KNOREX partners with Pixalate to use pre-bid block lists
KNOREX partners with Pixalate to use pre-bid block lists

KNOREX will use Pixalate’s pre-bid block lists, a protection against ad fraud in Connected TV (CTV) and Over-the-Top (OTT) across all devices.

by Luis Rijo
Video   -   Jul 24, 2019 A+E Networks, AMC Networks, and Cheddar join Xandr’s Community Video Marketplace
A+E Networks, AMC Networks, and Cheddar join Xandr’s Community Video Marketplace

A+E Networks, AMC Networks, and Cheddar are the recent publishers joining Xandr’s curated marketplace named Community, Xandr yesterday announced.

by Luis Rijo
Display   -   Jul 18, 2019 Google depreciates User List dimensions and renames social metrics in Campaign Manager
Google depreciates User List dimensions and renames social metrics in Campaign Manager

Google is depreciating audience performance report dimensions. The reporting updates will happen in August and September.

by Luis Rijo
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