Walmart's global advertising business grew 46% to nearly $6.4 billion in FY26, with Walmart Connect up 41% in Q4, VIZIO triple-digit gains, and Sparky driving higher basket values.

Viaplay Group secured all broadcast rights to the EFL Championship across every Nordic market in a new multi-year deal running until 2028, covering all matches live.

ChatGPT serves first confirmed brand ads at $60 CPM; Dentsu and WPP exit Trade Desk OpenPath; Google Demand Gen targeting shifts; Omnicom posts $17.5B year.

France's Autorité de la concurrence finds 80% of creators have weak bargaining power over YouTube, TikTok and Instagram, issuing 7 transparency recommendations.

Apple today introduced HTTP Live Streaming video podcasts with dynamic ad insertion capabilities, enabling creators to control content while unlocking video advertising markets.

YouTube clarifies subscriber fluctuations are routine maintenance, removing inactive accounts while updating counts daily based on subscriptions and unsubscribes.

Streaming platform posts record free cash flow and net income while projecting 18% platform growth for 2026.

Research shows video delivers 95% message retention compared to 10% for text, but only when following three critical principles Adobe identified for B2B brand building.