The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.
Video
The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.
Marketing strategists debate whether modern media environments have made advertising fundamentally harder—or if claims of secular stagnation miss the point entirely.
BBC strikes unprecedented YouTube deal to create platform-first programming as broadcaster loses audience share to Google's video service in UK viewing metrics.
Comscore's 2026 State of Programmatic Report reveals 82% of marketers prioritize AI-powered optimization while 58% increase programmatic spend this year.
Comscore's 2026 State of Programmatic Report reveals 82% of marketers prioritize AI-powered optimization while 58% increase programmatic spend this year.
Marketing strategists debate whether modern media environments have made advertising fundamentally harder—or if claims of secular stagnation miss the point entirely.
BBC strikes unprecedented YouTube deal to create platform-first programming as broadcaster loses audience share to Google's video service in UK viewing metrics.
YouTube positions itself as the largest digital library of Sesame Street content as childhood icon expands streaming footprint beyond Max platform partnership.
Triton Digital extends its technology partnership with Salem Media Group, adding YouTube podcast measurement and Sounder audio intelligence capabilities to the broadcaster's 91-station network.
Account-level placement exclusions consolidate brand safety controls across Performance Max, Demand Gen, YouTube and Display in a single Google Ads setting.
