The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.
Video
The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.
Omnichannel outcomes platform introduces deterministic measurement outside the United States for connected TV campaigns, connecting streaming exposure to qualified actions with beta availability across US, EU5, and APAC markets.
Teads introduces performance tracking for connected TV advertising beyond impressions, connecting premium streaming exposure to qualified visits and conversions.
Swedish programmatic ad spending hit 4.7 billion kronor in 2024, with online video surpassing banners for the first time and growth expected to continue through 2026.
Swedish programmatic ad spending hit 4.7 billion kronor in 2024, with online video surpassing banners for the first time and growth expected to continue through 2026.
Omnichannel outcomes platform introduces deterministic measurement outside the United States for connected TV campaigns, connecting streaming exposure to qualified actions with beta availability across US, EU5, and APAC markets.
Teads introduces performance tracking for connected TV advertising beyond impressions, connecting premium streaming exposure to qualified visits and conversions.
Dentsu and Stitch Head film campaign demonstrates how linear television joins digital media in automated buying platforms powered by FreeWheel technology.
CNIL survey reveals 25-48% of French users would pay €5.50-€9 monthly for ad-free services as consent-or-pay models reshape European digital advertising.
YouTube launches Communities on desktop computers, AI-powered Live Q&A stickers, and a pilot program allowing terminated creators to request new channels after one year.
Taboola partners with Paramount to extend connected TV advertising impact across open web, introducing Performance Multiplier solution for small business marketers.
Netflix reported $11.51B revenue for Q3 2025 with advertising business on track to double annually, though Brazilian tax dispute reduced operating margin to 28% from expected 31.5%.
